Bestads Six of the Best Reviewed by Justin Ruben, Executive Creative Director, The&Partnership, NYC

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Bestads Six of the Best Reviewed by Justin Ruben, Executive Creative Director, The&Partnership, NYC

Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.

 

This week’s guest judge is Justin Ruben, executive creative director at The&Partnership, New York.

BEST TV
Some nice work here, my favourite from the bunch was the Westpac ad. I hate to use the word “storytelling” but this ad has it in spades and I resent it for making me use that word. Aside from that, it’s beautifully crafted with an unexpected twist at the end. Well done, all involved. READ ON…