Isobar Hong Kong has promoted Edward Williams from Business Director to General Manager. In this new role Williams is tasked with supporting David Jessop, Managing Director of Isobar Hong Kong in leading the agency.
Williams will also drive experience-led transformation for clients through Isobar’s marketing & communications, ecosystems & commerce, products & services and transformation consulting offering. Williams will continue to report to Jessop.
Williams has worked for Isobar for 14 years and has lead some of the largest accounts and projects in the agency. He has specifically helped guide clients and teams in creating human-centric business solutions and he has enhanced, evolved and diversified Isobar’s industry-leading digital platform offering, successfully accelerating the agency’s growth.
Jessop said, “Ed has earned this promotion with his unrelenting commitment to delivering digital experiences and solutions of the highest quality, as well as his leadership and contribution to the business. This is a natural progression for him, and I am confident he’ll provide me with strong support in overseeing our business, operation and talent.”
Williams said, “I’m thrilled with this new challenge and look forward to continuing to elevate Isobar’s position as the leader in experience-led transformation. Working closely with our fantastic global Experience Design, Strategy, Creative, Consulting and Technology teams, my aim is to enhance our delivery of innovative digital solutions to our clients in Hong Kong, APAC and beyond.”