Marketing Magazine ropes in Dentsu’s Ted Lim to warn Malaysians flouting stay home order on dangers of Covid-19

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Marketing Magazine ropes in Dentsu’s Ted Lim to warn Malaysians flouting stay home order on dangers of Covid-19

Day 11 of Movement Control Order in Malaysia. More than a few people flouted the order to stay home and over 400 were detained by the police.

 

Working with Prof Harmandar Singh and outdoor media operator Visual Retale, Ted Lim quickly put these messages up along a major highway in KL as a public service campaign. This was a probono collaboration between Ted Lim (Dentsu APAC), Harmandar Singh (Marketing Magazine) and Visual Retale.

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Credits –
Agency: Direct
Client: Marketing Magazine
Brand: Marketing Magazine
Creative: Ted Lim (Dentsu APAC)
Account: Harmandar Singh (Marketing Magazine)
Media: Sailendra (Visual Retale)
Design: Irwan (Visual Retale)

Marketing Magazine ropes in Dentsu’s Ted Lim to warn Malaysians flouting stay home order on dangers of Covid-19 Marketing Magazine ropes in Dentsu’s Ted Lim to warn Malaysians flouting stay home order on dangers of Covid-19