GForce/Grey Kazakhstan and Senim-Meirim: Keep Distance with Humans, not Pets

Many global brands have recently changed their logos by separating logo elements to promote social distancing.

GForce/Grey Kazakhstan rearranged logos of those brands and took the initiative to a whole new level: encouraging people to adopt pets from the shelter. After all social distancing concerns only humans, while pets need our support and we all do need a real friend in those challenging times.

Credits –
Executive Creative Director: Yevgeniy Kostylev
Art Director: Sanzhar Kozzhanov
Copywriter: Timofey Pozdeev
Strategy Director: Alua Imangaziyeva