Best Ad of the Day: Skoda SUV ‘Shot at Home’ by Optimist Germany

With many creatives in the world self isolating, Campaign Brief introduces a daily dose of inspiration – Best Ad of the Day –  chosen from the many submissions to our global creative site, Bestads.

Halal directors, From Form, Johan Kramer & Steffen Haars each directed one of these ‘Shot at Home’ spots for Skoda SUV.

Optimist Germany tasked three different directors to shoot three typical Skoda films entirely at their home to provide an unusual yet (currently) usual starting point, especially for a car commercial. This premise set the tone for three surprising and distinct films for its category.

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