Ogilvy Malaysia converts across Print and Outdoor to win Spikes Asia Agency of the Year
September 21 2011, 9:50 pm | | 10 Comments
At the shortlist stage of Spikes Asia Ogilvy & Mather Malaysia had 14 finalists across the Print and Outdoor categories. In a strong performance these converted to three Silver Spikes and three Bronze.
Ogilvy’s Lego campaign picked up Silver in Outdoor. Their Pictionary campaign scored a Silver in picked up three Bronzes – Print, Outdoor and Print Craft.
See the ads below.
10 Comments
Great to see that they’re doing it with initiative.
Great work, honestly.
But I’d love to know when the Lego and Mattel clients come running because they need a campaign to boost their sales?
did lego malaysia run these in malaysia as the photo looks like singapore?
Seriously, where is the real work guys. These are glorified art projects.
It’s easy to criticise as they’re obviously initiative. But they are great ideas. I think any creative would love to have these in their books.
Ogilvy doesn’t do real work for awards. Kai still makes the ECDs enter this stuff. It has gone too far but the ECDs can’t stop. So instead of bonuses they are forced to use the budget for award shows. Are you Winning?
It says something about where advertising is in Asia, when an agency can pick up agency of the year without any real work, or TV, or integrated, or digital.
Awesome work!
Can’t wait to see these win at the One Show 🙂
Jury will love em!
Really? Do you think people are naive? It’s time you guys stood up for some real work or at least give credit to those who work on your scam ads. Your agency is hanging by a measly thread in terms of business and you think you are rock stars.
‘to SD’,
Guess you missed what i meant, apologies.
The One Show jury is perhaps the only one that will weed out scams – beyond the client approval letters… when they ask for the media reqs.
And hopefully, someone will write to mattel in LA and ask em if they ever permitted these to run. That’s when the party will start!
I won’t be surprised at all if these don’t get submitted to the one show.
Imagine being barred from award shows for a couple of years?