Creative LIAisons step into the jury room for Publicis Groupe’s ‘You’re On The Jury’ workshop
September 30 2026, 3:11 am
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The Creative LIAisons spent much of day two in the ‘jury room’ for a special workshop hosted by Marco Venturelli, Pr...
IKEA Singapore makes space for what we love in emotional new film ‘Goldie’
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The film follows a girl and her soft toy dog, Goldie, from childhood to adulthood. Once her constant companion...
Creative LIAisons step into the jury room for Publicis Groupe’s ‘You’re On The Jury’ workshop
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Hosted by Marco Venturelli, the session gave participants the chance to view the work and vote on how they would...
Chris Kyme’s Postcard from Hong Kong: An off the wall idea
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"Just recently I met and had a chat with a nice gent in Hong Kong, Jason Dembski, who is Co-founder of HKwalls."
LIA’s Creative LIAisons commences in Las Vegas
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With theatrical sound effects, wicked humor and stories that grew more horrifying by the minute, Alexandra Taylor...
CB Asia Live at LIA: Can creativity change laws, move governments, and protect human rights?
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Rob Galluzzo of FINCH breaks down 36 Months, the campaign that helped raise the minimum age for social media in Australi
Stayfree’s latest #BetaStayfreeLeAana film puts boys at the centre of breaking period taboos
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The film opens with a familiar scene from an Indian neighbourhood, a lively game of gully cricket interrupted when...
McCann India turns Piyush Mishra’s ‘Maine Pyar Kiya’ regret into Flipkart’s iPhone BBD campaign
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The film sees Piyush Mishra talking about the one decision he still regrets: saying no to ‘Maine Pyar Kiya.’
Talented explores miscarriage, grief and the language of care in independent short film
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For writer Binaifer Dulani, the film was an attempt to bring a conversation that is usually exchanged in whispers...
LEO Singapore uses AI to unlock new possibilities for Standard Chartered’s F1 storytelling
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Rather than being limited to the viewpoints available through a traditional shoot, the team used AI to imagine new...
Ant Melder’s LIA Diary #1: Sharon Stone, Ali Wong and the battle for 10 seconds of attention
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"The dry heat, bright lights, constantly flashing slot machines, background thrum of the casino, slightly unnerving...
LIA 2026 judging kicks off in Las Vegas with new categories and 128 Creative LIAisons on the way
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Judging for the 2026 London International Awards is officially underway in Las Vegas. Some of the industry's sharpest...
Sapporo celebrates 150 years with manga-inspired Japanese tachinomi pop-up in Hong Kong
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At the heart of the pop-up is a circular timber pavilion inspired by a Japanese tachinomi standing bar, with warm...
Campaign Brief Video: Interview with Barbara Levy, President and Founder of LIA, at start of awards judging + Creative LIAisons in Las Vegas
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Barbara Levy, President of the LIA Award explains how LIA holds a unique place amongst the world's top advertising award
Space villains strike back in Telstra’s new network security campaign with Steve Buscemi via Bear Meets Eagle On Fire with +61
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Campaign highlights the security of Telstra's network, which blocks millions of scam calls and texts every month.
Bestads Best TV of the Week: Whoscall’s ‘We’re Begging You’ via Sour Bangkok
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Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a
Whoscall and Sour Bangkok turn the victims of missed calls into an anti-scam campaign
September 22 2026, 8:29 am
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Sour Bangkok has teamed up with Whoscall, a leading caller ID app, to launch ‘We’re Begging You’, a ca...
Reliance Foundation puts opportunity before victory in new TBWA\Lintas India campaign
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The campaign brings alive the thought that belief often comes after success, but opportunity has to come before it.
Flipkart puts Gen Z to the test with McCann India’s ‘Are You Really Gen Z?’
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The film shows a series of everyday situations where people and businesses awkwardly force Gen Z slang into places...
The Body Shop India brings jasmine to life for Diwali with ‘Spark Your Inner Radiance’
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The three films explore different expressions of Jasmine and radiance. The first celebrates the joy of discovering...
Singapore puts ambition at the heart of new ‘When You’re Ready’ brand platform
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The new brand identity was designed by global brand practice Anak to reflect Singapore’s confidence, achievements...
STING and THE SHOUT GROUP bring F1’s electrifying energy to Malaysia and Singapore
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The campaign GET. SET. STINGGG showcases the brand’s role in turning the electrifying feelings of F1® into something...
Prose on Pixels launches Malaysia studio to scale creative across Asia Pacific
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The capability will be led by Jacqueline Chin, Business Unit Director, Prose on Pixels who will report to Joris Knetsch.
The Art of the Strategic Pivot: Linda Lim’s journey from disruption to AI-hybrid filmmaking
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"When we relocated to Bangkok, we had no network, no referrals, and no clients. We spent months chasing buzzwords..."
Flipkart and Talented India take Big Billion Days on the road with Kolkata’s BBD Bagh
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The film is centred on a Kolkata bus conductor and his longstanding association with the BBD Bagh route.
inDrive brings the Philippines’ Tita to life in a campaign about ridiculous ride prices
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The campaign uses distinctly Filipino humour to bring inDrive's product proposition to life: passengers have more...
McDonald’s Indonesia and Leo Indonesia serve up local heritage with Ini Rasa Kita
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The two films follow Chef Firhan and Yulita on a culinary journey to Medan and Bali, where they dive into the stories...
VANDAL Australia and Arcade Manila lead Asia-Pacific production companies in Campaign Brief’s The Work 2026: Factory01, Suneta House and Directors Think Tank make up the Top 5
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Australia’s Vandal has topped the production company rankings in Campaign Brief’s The Work 2026 with 37 Acceptances...
WPP launches flagship production hub in East London
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WPP has officially opens Devon's Point, a new, flagship production facility in East London. Spanning 34,000 sq ft across
Škoda Auto India and BBH channel a generation’s restless energy into ‘For the Restless’
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The film opens with the rhythmic tapping of a foot, building a sense of anticipation and impatience, before...
Adani Realty and 22feet India celebrate the journey of Bappa’s homecoming
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The journey of welcoming Bappa home begins long before Ganesh Chaturthi. It starts with ‘Shadu Mati,’ the clay...
The Secret Little Agency creates Singapore’s Zero Parlour for Climate Week NYC
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Designed in collaboration with installation artist Sebastian Kite and Morgenstern’s Finest Ice Cream, the parlour...
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Vale Kitty Lun: A Hong Kong creative powerhouse leaves us way too soon
September 2 2026, 9:56 am
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The Hong Kong advertising community is mourning the sudden and tragic loss of Kitty Lun, one of the region’s most resp...
Nestlé appoints WPP to lead end-to-end content operations across Greater China
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This initiative marks Nestlé's first truly integrated end-to-end content operating model globally.
BLKJ Havas dominates Effie Singapore Awards 2026 with Grand Prix and five Gold: BBH, TBWA and Grab Creative Studio also perform strongly
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BLKJ Havas Singapore has been awarded the inaugural Effie Singapore Grand Prix for ‘Brewlander AI Irresponsibly’.
Bestads Best of the Week Reviewed by Claudi Potter, Executive CD, Joe Public, London
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Sour Bangkok's whoscall 'We're Begging You' film has been selected as the Film Best of the Week.
The Secret Little Agency turns Singapore into a world of colour for DBS Chromo Card launch
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Launched on 5 September, Chromo is the first credit card in Singapore that is designed to automatically adapt...
VIRTUE Asia bolsters strategy team with Cherish Lee appointment and Marie Lee promotion
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Cherish Lee returns to Singapore after 13 years in the US working with Wieden+Kennedy, Droga5 and Anomaly.
Whoscall and Sour Bangkok turn the victims of missed calls into an anti-scam campaign
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Whoscall flipped the familiar anti-scam narrative. Instead of dramatizing another scammer trying to get through...
De’Longhi enlists Brad Pitt and 16 dogs for new Spike Jonze-directed campaign via LOLA Madrid
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De'Longhi brings together Brad Pitt and Spike Jonze to celebrate coffee rituals in latest global campaign.
Mounir Harfouche named CEO of McCann MENA as FP7 McCann and MullenLowe come together
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“We have an opportunity to grow McCann MENA as an agency that draws strength from remarkable creative cultures."
The Purpose Group Vietnam turns La Vie Light into a wearable symbol of healthy living
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The Purpose Group's answer was the Light Strap - a wearable accessory created exclusively for La Vie Light.
TBWA takes out Network of the Year in Campaign Brief’s The Work 2026 with VML #2 + HAKUHODO #3
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The network’s result was led by TBWA\Lintas India with 27 Acceptances and TBWA\SMP Philippines with 24...
Wolf BKK Turns Billboards Into Direct Messages With MJ Master Journey’s ‘One Eyeball Billboard’
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The billboards were designed to travel beyond the street. By calling decision-makers out by name, they became...
Apple and ROSÉ launch new music video shot entirely on newly announced iPhone 18 Pro
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“new trick” is ROSÉ’s first solo release since 2024 and arrives ahead of her highly anticipated sophomore album.
Omnicom Advertising and Snapchat launch global study into how Next Gen uses humour
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According to the India findings of the report, 87% of Next Gen says humour is how their generation talks about...
KFC RUN 2026 turns brand love into social impact, raising THB 7.6 million for KFC Bucket Search
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Across the day, KFC Bucket Search was naturally woven into the experience through activities, reward exchanges, and...
Omnicom Advertising India dominates The Work 2026 with McCann taking out APAC Agency of the Year title and TBWA\Lintas #2 in India
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McCann’s result was driven by work for brands including Stayfree, Dettol, McDonald’s India and Flipkart, among others...
Four in a row for Ogilvy as Asia’s Creative Network of the Year in 2025 Campaign Brief Asia Creative Rankings: Dentsu and TBWA move up to rank #2 and #3, followed by Leo #4 and VML #5
February 16 2026, 1:33 pm
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Ogilvy has extended its run as Asia’s most awarded network for the fourth consecutive Campaign Brief Asia Creative...
Bestads Best TV of the Week: AXA ‘Improbable Risks’ via Publicis Conceil, Paris
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Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed...
Instamedia Labs and Blak Labs launch integrated offering to help brands get crawled by AI
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The launch is supported by a new campaign, ‘If AI can’t crawl you, it can’t recommend you’, featuring people crawling...
TBWA\Lintas brings Hershey’s new ‘Life Is Hard, Par Hershey’s Hai Na Yaar’ platform to India
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The film follows a protagonist through a chaotic day that gets hilariously worse with every passing moment.
NESCAFÉ Indonesia stops following youth culture and starts moving with it via Leo Indonesia
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Through PR, digital and social conversation, fans were invited to request dance challenges for the group – each with...
Mercedes-Benz celebrates 140 years with BBDO India’s distinctly Indian homecoming
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In Mumbai, Karan Johar and Kiara Advani joined Bertha’s journey, each bringing their own perspective to the city.
Publicis Groupe Hong Kong strengthens strategy leadership with Siddhant Lahiri appointment
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Lahiri joins the agency from his previous role as Head of Strategy at Forsman & Bodenfors Singapore.
McCann India named Asia-Pacific Agency of the Year in Campaign Brief’s The Work 2026: GIGIL Philippines, Wolf BKK, VML Thailand, The Nine Shanghai + BBDO Bangkok round out the top six
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McCann India has risen from equal #7 to become the #1 ranked agency in Asia-Pacific in this year’s Campaign Brief's The
THE WORK 2026 ASIA HOT LIST #1: McCann India
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The agency’s top-performing campaigns were Indian Railways’ ‘Lucky Yatra’ and Uber Moto’s ‘When Uber Moto Passed the...
THE WORK 2026 ASIA HOT LIST #2: GIGIL Philippines
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Last year’s overall Campaign Brief The Work Agency of the Year, GIGIL Philippines, has impressed again.
THE WORK 2026 ASIA HOT LIST #3: Wolf BKK
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As in 2025, Wolf BKK had a number of outstanding campaigns for KFC Thailand, including ‘The Kaprao Criminals’.
THE WORK 2026 ASIA HOT LIST #4: VML Thailand
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Top-performing work includes Tra Mongkut Fertilizer’s 'Soil Stay', Shield Insurance’s 'After Shit Happened Service'.
F5 Shanghai creates global brand film for Midea’s ‘Simply Ideal’ philosophy
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The film showcases Midea’s latest innovations through a story designed to demonstrate how its technology can fit...
Hanwha Vision puts its AI vision solutions to the ultimate test in ‘Now You See’
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The entire commercial production was engineered to prove how Hanwha Vision’s AI vision solutions can help run a safe...
Havas Malaysia appointed social and KOL agency for Nongfu Spring’s Malaysia launch
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Havas Malaysia will lead the overall social strategy and launch of Nongfu Spring’s presence across key platforms...
The Busker Irish Whiskey launches ‘Triple Sessions’ in Japan via Curious Nation
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Australian and New Zealand brand activation agency Curious Nation has partnered with The Busker Irish Whiskey to...
Chaindrite sends the whole termite family packing in new campaign via Spa-Hakuhodo
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Their filthy, destructive nature has even inspired a uniquely Thai insult: “San-dan Pluak” - literally, “termite...
Spikes Asia evolves into LIONS Asia, with new festival and Asia Lions Awards launching in 2027
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The new LIONS Asia Festival will take place in its original month of September rather than the previous March timing.
THE WORK 2026 ASIA HOT LIST #5: The Nine Shanghai
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With 32 Acceptances, The Nine Shanghai ranks #5 in Asia and #5 overall in APAC.
Bad luck meets Big Billion Days as Flipkart launches new campaign with Leo India
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The new campaign builds on last year’s ‘Yahan Kuch Bhi Ho Sakta Hai’, taking the idea further with a new twist on...
THE WORK 2026 ASIA HOT LIST #6: BBDO Bangkok
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BBDO Bangkok has improved on its Asia overall ranking of #10 last year, moving up to #6 in The Work 2026.
THE WORK 2026 ASIA HOT LIST #7: TBWA\Lintas India
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Top work included ALKEM 'DawAI Reader', Steadfast's 'Don't Look Up' + 'Dirty Money', Hersheys Kisses...
Arcade’s Marius Talampas wins inaugural Advertising Film Director of the Year at Kidlat
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His top work included Philippine Airlines 'Safetynovela', Stresstabs 'Gone Girl' and Grab 'Asenso Series'.
25 years later, Pulsar’s iconic nurses return in new Ogilvy India spot for the all-new Pulsar 150
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The sequel retains the energy and tempo of the original while bringing the story into the present.
THE WORK 2026 ASIA HOT LIST #8: SOUR Bangkok
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SOUR Bangkok is a consistent high creative performer in CB's The Work, ranking at #15 last year and #11 overall in 2024.
The Quiet Signal: Why some of the strongest brands are stepping back from their own branding
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By Shiva Bhavani, Founder & Director, Wing Communications.
Chitato and TREASURE move beyond K-pop hype to inspire Gen Z to ‘Make The Wave You Lite’
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Rather than using TREASURE simply as a celebrity endorsement, Chitato saw an opportunity to connect the group’s...
Bestads Best of the Week Reviewed by Hermeti Balarin, Joint-CCO, Wieden + Kennedy, London
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Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every...
Havas Play taps gaming ad platform iion for new playable advertising offering across ANZ + APAC
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The partnership will see iion become Havas Play’s exclusive technology partner and platform for playable and mini-game b
Tilt appointed to lead brand strategy and social for new skincare brand SKiNEED
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SKiNEED officially launches in Singapore in Oct 2026, with further details to follow closer to launch.
THE WORK 2026 ASIA HOT LIST EQUAL #9: Flash Bomber Bangkok
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Flash Bomber Bangkok has ranked equal #9, moving into Campaign Brief Asia's The Work Top 10 for the first time...
THE WORK 2026 ASIA HOT LIST EQUAL #9: TBWA\SMP Philippines
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Equal #9 is TBWA\SMP Philippines with a total of 24 Acceptances...
Royco asks what comes after ‘happily ever after’ in new Ada Apa Dengan Cinta campaign
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The creative idea draws on a cultural tension deeply familiar to Indonesian audiences: the gap between...
Gerety 2026: LePub Singapore, Leo and Arcade Film Factory take top Asia honours
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This year, more than 250 judges from over 50 countries took part in the Gerety Awards, bringing together some...
TREYNA Group celebrates Kidlat Awards haul as Abi Aquino joins Creative Guild Hall of Fame
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TREYNA Groups’ creative leaders also struck multiple silvers at individual categories: Roman Olivarez for Executive...
THE WORK 2026 ASIA HOT LIST #11: VML Singapore
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VML Singapore has ranked #11 in Asia with 23 Acceptances...
THE WORK 2026 ASIA HOT LIST #12: Ogilvy Thailand
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Coming in at #12 in Asia in Campaign Brief’s The Work 2026 is Ogilvy Thailand, with 21 Acceptances.
Stagwell appoints Connie Chan as Assembly APAC CEO as Liz Rutgersson named global CEO
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Chan brings three decades of experience across media, marketing, and business leadership.
Uber Eats goes back to 2013, a world “B.U.E.”, to launch new platform ‘Phew’ via Special Australia
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Marking the latest chapter in their nine-year creative partnership, Uber Eats and Special have unveiled 'Phew'.
4,230 entries from 245 agencies: Campaign Brief’s The Work 2026 winners to be revealed Thursday
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Australia generated the most entries with 947, followed by Thailand (815), India (739), the Philippines (692)...
Rexona and frank. Singapore tackle women’s sweat anxieties in first Southeast Asia campaign
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The global platform, developed by LOLA MullenLowe and launched in late 2025, repositioned Rexona around the broader...
Spotify celebrates the power of music to transform everyday moments in new campaign
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The campaign rolls out as a series of eight films, with each showing a different household setting made fun by music.
LIA entry system closes this Wednesday 16 September – final chance to enter 2026 awards
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The London International Awards has issued a final call for entries, with the deadline to submit to the 2026...
F5 Shanghai’s Jimyi Xu: AI content is flooding the market, what remains irreplaceable?
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Brand films that once cost millions to shoot can now be cut by half, or even more, thanks to AI. The final project...
Siddharth Mehta joins Ulka South as Group CD
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Mehta joins Ulka from The Womb. Prior to that, he was with HyperCollective, and has previously worked with Sapient...
Tony& and Co-Op Play team up to turn interoperability into a playable game
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The experience features the Co-Op Play character traversing one game genre to the next - jumping over, destroying...
Flipkart Minutes celebrates two years as quick commerce goes beyond daily essentials
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The platform has created more than 4 lakh direct and indirect jobs since inception, while around 60% of customers...
25 Years On: Andrew Tinning remembers the day and shares his personal footage of 9/11
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My creative partner at the time, Andy Blood, and I were in New York. The footage I took that day has been sitting un...
Dentsu Hong Kong and yuu turn everyday rewards into personal identities with yuu-moji
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The AI-powered experience is the first major activation under yuu's brand refresh, transforming members' everyday...
KFC Arabia and TBWA\RAAD bring Baloot culture to the table with new brand experience
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At the center of the campaign is a dedicated KFC Baloot box, designed specifically for game night, paired with a set...
TBWA\Lintas India powers up Amaron’s True 4Ah campaign for modern bikes
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In each story, a heated discussion creates a traffic jam, until a street-smart biker arrives and uses his powerful...
Omnicom Advertising President and CEO Troy Ruhanen to Retire; Andrew Robertson appointed CEO of Omnicom Advertising
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“It has been the privilege of a lifetime to work alongside some of the most talented people in our industry. I am incred
Britannia Milk Bikis and Talented set out to solve Tamil Nadu’s biggest biscuit mystery
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A curious young girl asks her father this question, and then sets out to solve this mystery, seeking out all the...
Leo Thailand turns everyday Thai travel frustrations into humour for Bolt
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The campaign turns these everyday travel realities into entertaining stories rooted in genuine Thai experiences.
Moonfolks strengthens Indonesian leadership adding Puja Komariah as General Manager
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Komariah joins from Dwi Sapta, a Dentsu company, where she had worked since 2013, most recently as Client Partner...
M+C Saatchi’s Parc-backed Australia and NZ management buyout will no longer proceed
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M+C Saatchi Group has today announced that, following an extensive review of strategic options for its Australia and...
Koman Ko returns to TBWA\Hong Kong as MD
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Ko began his advertising career at TBWA as a graduate in 2008, before progressing through client services roles...
IKEA Alsulaiman turns shopping backwards with Droga5 London’s ‘Reverse Shop’
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It’s shopping, in reverse. To launch it, every element of the campaign flips iconic IKEA assets. The BILLY bookcase...
Corsa and Lup Jakarta put Indonesia’s proud legacy in the driver’s seat via new film
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The campaign turns the daily commute into a reflection of the nation itself: unpredictable, challenging, and powered...
Under Armour and Colenso BBDO’s ‘Commit’ platform launches across Asia-Pacific with 28 athletes and K-pop band BOYNEXTDOOR
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Under Armour has partnered with Colenso BBDO to launch a new brand platform across APAC.
Talented casts Cars24’s CEO in a legendary new role as King Vikram in latest campaign
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Cars24 CEO Vikram Chopra stars as the wise King Vikram, in a playful spin on the iconic Vikram-Betaal folklore...
CJ WORX Bangkok turns Thai guardian spirit into health reminder for ThaiHealth
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In Thai, Rukkha sounds remarkably close to Lukkha, a polite way of saying “Get up”.
LIONS takes CMO Accelerator global with Singapore among five city editions
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Singapore will follow on 15-16 October, led by Siew Ting Foo, CEO of Soul for Profit Advisory and former Global Chief...
The Clan turns 30 years of Touch ’n Go into a celebration of everyday journeys
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A father passes his son the keys to the car and hence his freedom as we follow him on his life journey through the...
GIGIL Philippines, Publicis Thailand, BBDO Guerrero Philippines, LePub Singapore and Dentsu Inc. Tokyo win Gold at 2026 Gerety Awards
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Asia has been awarded 5 Gold, 7 Silver and 8 Bronze at the 2026 Gerety Awards, with winners from Hong Kong, India...
Bestads Best of the Week Reviewed by Renata Leão, Executive Creative Director, Droga5, São Paulo
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Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every...
LIA Creative LIAisons 2026 to bring 130 Young Creatives from around the globe to Las Vegas
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23 creatives from Asia will fly into Las Vegas to take part in the 2026 Creative LIAisons program.
Muma Malaysia puts human craft at the heart of ONE Asia 2026 ‘Where Taste Matters’ campaign
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The team bleached cloth, weaved paper strips and even lit hundreds of matches to create the campaign imagery.
CIMB launches ‘Moving You Forward’ with new regional brand film from Chariot Agency
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In Malaysia, the campaign has already seen a major rollout that includes bus wraps, outdoor ads, and a takeover of KL...
TREYNA PR expands into corporate and advocacy communications with Evident acquisition
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“Evident was built for clients navigating complex regulatory, reputational and public interest terrain.”
Mayuresh Dubhashi returns to Publicis Groupe India as CCO of Saatchi & Saatchi
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Dubhashi joins from FCB Neo India, where he served as CCO, bringing over two decades of experience.
ThaiHealth and Dentsu One Bangkok turn viral makeup trend into health initiative
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The campaign takes its inspiration from “Prung Jued”, a viral makeup trend of making something milder or less intense...
Lennon Group + Lunchbox win top prize at Kidlat Awards for Groundbreaking Grindr Movie Tour
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The Grand Kidlat comes shortly after Lennon Group’s international recognition at MAD STARS...
Last 3 days to enter: Submit Your Work Into LIA 2026 – Final entry deadline September 10
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The clock is ticking. Submit your work to LIA before the final entry deadline of Monday, 31st August.
Duolingo brings English learning to Punjabi speakers in new campaign via Talented
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Talented looked beyond simply translating the proposition into Punjabi and instead rooted the campaign in the culture...
Zurich Malaysia tells a lifetime in reverse in new campaign from THE SHOUT GROUP
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From their golden years to the moment they first met, revealing how every milestone, setback and unexpected turn...
#NepalCalling: When a Tourism Campaign Became an Act of National Solidarity
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When a country is grieving, should it really be asking the world to visit? That was the question - #NepalCalling
Sourdough Café celebrates 7th anniversary with The Misfits Camp collaboration
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For Sourdough Café’s seventh anniversary, King created a special collection inspired by the café and his love for food.
IKEA Hong Kong makes room for what matters in new campaign via TBWA\Hong Kong
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“Make Space For What You Love” brings Hong Kong culture to life through four distinct narratives, each paired with...
Ujaya Shakya: What if our most important brief is preparedness?
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Climate risk is also a Communication Challenge. Mountain communities are living with increasing uncertainty.
StarHub gets more from 5G+ with integrated campaign from TBWA\Singapore
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On 2 September, StarHub took over lunchtime at the iconic hawker destination, giving diners more of what they want...
Coca-Cola Thailand and Ogilvy remind hardworking Thais that the world can wait
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Directed by Factory01's Wuthisak Anarnkaporn, the two films take a humorous look at Thailand's hardworking culture.
Bepanthen and YDM Thailand let sleeping babies take care of Mom for a change in new film
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The campaign centres on the idea that motherhood can transform the value of ordinary things. A proper meal, washing...
Kris Aquino returns to the spotlight as C.H.I.K.A. in new Netflix campaign via GIGIL Philippines
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Queen of All Media Kris Aquino stars in Netflix’s all-Filipino multi-title campaign, marking her long-awaited comeback.
Bestads Best TV of the Week: Optus’ ‘There’s always a way’ via Droga5 ANZ
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The film was selected by this week's guest judge Thasorn "Pete" Boonyanate, Chief Creative Officer at Ogilvy Thailand.
Dentsu Creative Thailand and Foot Balance turn the beach into a foot health check-up space
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Visitors simply stamped their footprints into the sand and compared them with an easy-to-understand foot diagram...
MAD STARS 2026: Who were the top performers?
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Overall, the results highlight a strong showing from agencies across Asia and the wider region, with Japan, Hong Kong...
Omelette Digital turns familiar Cantonese saying into fraud awareness for TransUnion Hong Kong
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Serving as a striking metaphor for TransUnion’s holistic approach to credit monitoring, the device symbolises...
Pfizer and Omnicom Health target Hong Kong commuters with migraine education campaign
0 Comments
The initiative is designed to close two gaps at once - both a general misunderstanding of migraine, and a blind spot...
MAD STARS Highlight: Bangladesh’s POP5 wins SDG Grand Prix with TileChalk for DBL Ceramics
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TileChalk tackles an overlooked consequence of ceramic manufacturing focusing on the sludge generated during the tile...
MAD STARS Highlight: TBWA\HAKUHODO wins 9 awards including Grand Prix of the Year
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TBWA\HAKUHODO’s proprietary AI innovation “RADIO TIME MACHINE” was awarded Grand Prix of the Year, designating...