Damon Stapleton: Advertising. Sometimes a yacht needs a horse.
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A blog by Damon Stapleton, regional chief creative officer, DDB Australia and New Zealand.
Leo Burnett Hong Kong and Cathay Pacific’s message this CNY is all about family
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“Dear God, please take me back to Hong Kong right now.”
Asia-Pacific Tambuli Awards 2020 opens call for entries: Deadline 31 March
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The awards night will be held on June 2, at the Rigodon Ballroom, Peninsula Manila, Makati City.
Chimp&z Inc India Unveils The Constitution of Advertising
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The agency aims to bring out harmony among the advertising fraternity, promoting the message of standing together.
McCann Health Japan’s Case Study: How to turn an ordinary commute into an opportunity for health and wellness?
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The app transforms lives into an opportunity for better health management.
Benetton India awards its digital business to dentsu X-cubic
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"Benetton wants to be innovative and upbeat with digital communications and campaigns".
Final reminder for students: Enter AdFest’s ‘Lotus Seeds’ program before Jan 31 for a chance to be mentored by McCann and Coca-Cola
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If you’re a post-secondary student based in the Asia Pacific and Middle East, don’t miss the chance to be part of...
Chris Kyme: Postcard from Hong Kong
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It was this week when I got together with a few industry folks here in Hong Kong.
Fishermen Integrated Showcases Grab’s Everyday, Everything Super App For CNY Through Entertaining Tai Chi Film
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Master the art of Tai Chi with Little Bro.
BBDO Bangkok’s Suthisak Sucharittanonta named a jury president at AdFest
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Sucharittanonta will oversee the Audio Lotus, Film Lotus, Outdoor Lotus and Press Lotus categories.
Taproot Dentsu Mumbai and Free Press Journal: We change to seek change
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India has the largest number of uneducated and under-educated young people estimated at about 500 million.
Sanju Menon appointed Chief Operating Officer of Publicis Ambience & Publicis Beehive India
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Menon takes from Paritosh Srivastava who earlier was elevated to the role of MD, L&K Saatchi & Saatchi.
Women in MENA: Applications open for See It Be It @ Dubai Lynx
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The competition is fierce and only 10 women will be invited to attend the program during Dubai Lynx 2020.
GREY Singapore wins two Climate Change-related Government assignments
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In a multi-layered assignment that includes 3 through-the-line campaigns and a partnership with Singapore Food Agency.
Seen+Noted: Four Seasons Condoms launches new ‘Generation Intervention’ campaign to end the millennial sex recession
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Data revealing that Australia is currently in the throes of a sex recession is the driving force behind the latest...
Samsung teams up with Thai creators to launch AR wildlife sanctuary via We Are Social
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16 of the best Thai creators came together to create 10 artistic representations of native endangered species.
Havas Creative Delhi picks up Integrated Communication duties for independent family-owned distiller William Grant & Sons
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Havas will be responsible for the creative strategy and execution across online and offline platforms.
Seen+Noted: Isaiah Mustafa calls on his son to ‘Smell like your own man, man’ for Old Spice
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Isaiah Mustafa is portrayed as an embarrassing Dad in this new Old Spice campaign.
Woolworths regains title of Australia’s Most Valuable Brand as Telstra falls flat – Brand Finance report
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Woolworths has reclaimed the title of Australia’s most valuable brand, overtaking reigning champion Telstra, after...
Digi Malaysia and Naga DDB Tribal Redefine the Meaning of Home for Chinese New Year
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The love of family is our greatest fortune - A prosperity that is priceless and timeless.
FCB India has five One Screen shortlisted entries For Eighth Annual One Screen Short Film Festival
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The One Club Announces Shortlist For Eighth Annual One Screen Short Film Festival.
Precious Communications expands regional presence with opening of Malaysia office
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Former Edelman Malaysia tech and crisis lead Neil Fraser to spearhead operations.
Director Luke Shanahan joins Scoundrel for representation in Australia, New Zealand + Asia
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Scoundrel has announced director Luke Shanahan has joined the family for representation in Australia, New Zealand and...
Final Frontier Shanghai and Taiko Studios release Airbnb China’s Emotional Animated Chinese New Year Homecoming
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Final Frontier and Oscar-nominated Taiko create a touching showpiece for brand’s animation debut.
Design Bridge Singapore wins Best Package Design at Mobius Award
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Mobius Awards Selects 4 Best of Shows in Package Design, Brand Identity, Commercials and Outdoor.
Reprise Malaysia and AIA Insurance give advice on wealth management with Ong-ly Way to Prosper
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The film titled ‘The Ong-ly Way to Prosper’ sees a grandfather giving financial advice to three of his grandchildren.
Mindshare Singapore’s Melissa Tang and BC&F Dentsu’s Daniel Barnes named heads of APAC Effies 2020 Awards Juries
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Heads of Jury for the 2020 APAC Effies announced.
Bestads Six of the Best Reviewed by Toby Kennedy + Jordy Molloy, Creative Directors, adam&evenyc
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Warc Marketer’s Tooklit: Pressure is growing for brands to act on behalf of the environment
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Climate change became the climate crisis in 2019. The work of campaigners such as Greta Thunberg, and the Extinction...
Ketan Desai named Group Chief Operating Officer for GREY group India
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Desai will focus on developing GREY’s future-facing agency offering.
McCann Singapore’s Alfred Wee to sit on inaugural NYF Financial Category Executive Jury
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New York Festivals Advertising Awards has unveiled the 2020 Financial Category Executive Jury (formerly Midas).
The One Show releases five new spots with Cleofe the shaman to promote entries for 2020 Awards
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Five more humorous spots from Lanfranco & Cordova, NY and Lima, Peru, have been released to promote The One Show 2020...
Dentsu India Slingshot Wins digital creative business for home interior brand Livspace
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"They operate with a very high involvement of trust, aspiration and most of their brand experience rests online."
Ex JWT Malaysia ECD Raymond Ng joins VMLY&R Malaysia as Executive Creative Director
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Ng will Report to VMLY&R Malaysia Managing Director, Eric Ho and VMLY&R Asia Chief Creative Officer Valerie Madon.
Virtual and Reality collide in an amusing CNY spot for Tenaga Nasional Berhad via Reprise Digital Malaysia
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Celebrations are best experienced in real life, with the people who matter the most – family.
Ensemble Worldwide Malaysia and PETRONAS reignite the fading tradition of handmade history in a CNY spot
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‘A piece of you. A piece of me. We bring joy to the family’.
AirAsia’s Chinese New Year ad celebrates tradition through a child’s journey of discovery
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The 3-minute video is conceptualised by AirAsia’s in-house brand team.
Promotions and new hires aplenty as FCB Malaysia gears up for continued growth
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"Our continued success has afforded us the opportunity to significantly upweight our agency’s talent pool."
vivo collaborates with BBH India for its latest campaign featuring Sara Ali Khan
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Prit Kamani along with brand ambassador Sara Ali Khan bring to fore S1 Pro’s stylish design with its avant-garde camera.
The Social Street Mumbai expands its service offering with the introduction of The Blank Canvas
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The division has already started working on projects for major brands.
MMSIG’s Latest CNY Advert Pulls On The Heartstrings With a Touching Road Safety Story
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The creation of this emotive advert is one of a number of initiatives that MSIG has embraced in the past year.
Eight Hong Kong rebrands YTL-owned luxury mall in Kuala Lumpur
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Redefining the retail-hospitality experience through “Home of the Tastemakers” positioning.
The One Club for Creativity announces three new briefs for The Young Ones Student Awards 2020
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The One Club for Creativity has announced that The Young Ones Student Awards 2020 is now open for entries.
Only two weeks left to enter the ADC 99th Annual Awards – entry deadline Friday, January 31
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There are only two weeks left to enter the ADC Annual Awards with the deadline set for Friday, January 31.
FoxyMoron and Welspun highlight Indian water crisis via innovative mobile ads based on severe ground water levels
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The campaign is currently live in Maharashtra, West Bengal, Kolkata, Kerala, Jharkhand and many more regions.
Cannes Lions International Festival of Creativity announces entries now open for 2020 Awards
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The Cannes Lions International Festival of Creativity has today announced that entries to the prestigious Lions Awards..
Wunderman Thompson South Asia wins the creative business for Sugarlite
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They will be working on positioning the brand through creative communication and content.
DDB Mudra Group India hires Preetham Venkky as President for 22feet Tribal Worldwide
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He will also serve as the Group’s Chief Digital Officer.
Choojai & Friends Thailand promotes the benefits of herbal drink ‘Night Night’ in a repetitive manner
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They challenged consumers by designing movies that drive people's curiosity.
Bestads Six of the Best Reviewed by Angelo Maia, Creative Director, R/GA New York
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Follow the making of Sweetshop Shanghai’s multi-sensory film for Herbal Essences Botanics
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For the film Sweetshop’s team recreated London’s Royal Botanic Gardens in Bangkok.
VMLY&R Thailand and King Power inspire people to make life beyond boundaries
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The spot tells the story of a boy who believes that he can go further.
Fariz Azlan joins Havas Group Indonesia as Executive Creative Director following the departure of Roy Sagala
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He will report to Agus Sudradjat, Chairman of Havas Group Indonesia.
Wunderman Thompson Intelligence forecasts the 100 trends that will shape the new decade
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Wunderman Thompson Intelligence has launched its annual Future 100 trend report, marking a new decade of consumer...
Jollibee embarks on global partnership with BBH Singapore
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"What a wonderful opportunity to be able to help take a Southeast Asian brand to the world.”
14 shortlists from Asia advance through to final judging at The One Show 2020
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Entries making the first-deadline shortlist advance to the final round of judging in March.
Fjord Trends 2020 highlights 7 emerging trends expected to shape the business of experience
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Following an unprecedented streak of fast-paced growth and profitability, businesses are beginning to feel the need...
Tribal Worldwide Singapore and Energy Market Authority explain the energy industry in a brand film Life 24/7
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The content plan also includes tips on how the public can do their part to be energy efficient.
Olay and Grey Hong Kong ring in the New year by celebrating their Besties
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From thousands of user generated stories, three were chosen and put together for the film.
TBWA\Singapore’s Unexpected Journeys content film for Singapore Airlines and Singapore Tourism picks up two awards in the US
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"We’re really pleased that the films travelled and found their way into the hearts of audiences in the US."
The One Club for Creativity Announces Global Portfolio Night 2020 – Hosts in Asia Shenzhen, Ho Chi Minh City, Guangzhou, Mumbai and Beijing
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World’s largest advertising portfolio review set for May 20, 2020; 23 cities already signed on with more to come.
Hakuhodo commences the operation of Hakuhodo Digital in Vietnam
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Hakuhodo Digital Vietnam is a full-service digital agency that provides a full complement of digital marketing services.
Publicis Groupe’s Anupriya Acharya and BBDO Guerrero’s David Guerrero named Heads of Jury for APAC Effies 2020
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They will lead the jurors in reviewing entries and honouring the best-in-class in marketing effectiveness.
Seen+Noted: Cummins&Partners in New York takes action to help furry friends in Australia
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Cummins&Partners New York, an agency with Australian roots and over 50% Australian employees, has felt the impact of...
Caltex & VMLY&R surprise onlookers with stunt to launch Caltex’s newest petrol station in Singapore
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Giant pineapple helps launch a petrol station in Singapore.
Heckler adds to Singapore studio with appointment of senior flame artist Pedro Santos
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Santos has been a digital compositor in the VFX industry for more than eight years.
WARC Marketer’s Toolkit 2020: The pivot back to brand
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Marketers are re-assessing their spending plans for 2020 with a renewed focus on brand-building with long-term impact...
Paul Chan, Sheena Jeng, Piyush Pandey and Kazoo Sato selected for NYF Advertising Awards’ exec jury
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New York Festivals Advertising Awards has announced the first 20 members of the elite 2020 NYF executive jury.
Gautam Reghunath to lead Dentsu Webchutney India as chief executive officer
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In his new role, Reghunath will continue to report into Sidharth Rao.
Sonali Khanna appointed head of Lowe Lintas South
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"It’s a real thrill to be spearheading an office that’s truly special!”
AWARD School unveils 2020 enrolment campaign; sign up now to Info Night on February 5
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Australasia’s leading advertising course has launched a new enrolment campaign to kickstart the decade, calling on...
Damon Stapleton: Creativity. Having fun underwater
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A blog by Damon Stapleton, regional chief creative officer, DDB Australia and New Zealand.
WATConsult India elevates Heeru Dingra to Chief Executive Officer as Rajiv Dingra moves into Chief Mentor and Advisor role
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She will have an expanded set of responsibilities, overlooking the entire executive duties of the agency.
Storyteller Bangkok introduces the Carabao Green Apple alarm Clock through a series of 24 spots
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The campaign was delivered through 24 ads, carried out online hour by hour through a precise time targeting strategy.
Happiness Saigon appoints Marc Richard Vander Heyden as creative director
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Vander Heyden will handle the agency’s creative management, innovation and talent.
The One Club for Creativity announces jury for the global 2020 Young Ones Student Awards
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The One Club for Creativity has announced the jury for the three competitions within its global 2020 Young Ones...
Happiness Saigon and Carlsberg offer fresher air to Vietnam
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The outdoor event offered Hanoians a mini getaway to enjoy premium Danish beer in an urban botanic garden.
Viddsee Produces The Family Portrait For AXA Insurance Singapore To Promote Awareness of Critical Illness Plans
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The film unfolds with intense deliberation between family members who have to consider making sacrifices.
DDB Beijing Rebrands Amway in China: Good things happening with Amway
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Amway is transforming itself to be a lifestyle brand.
GPB Shanghai Bigs Up Stadium Goods With ‘Priceless’ Sneakerhead Figurine
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Stadium Goods wanted a design for their booth that would cut through and speak directly to the sneakerhead attendees.
Noel Yuen joins Wunderman Thompson Hong Kong to lead HSBC
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Yuen will lead the team to deliver work across HSBC’s Retail Banking business.
Seen+Noted: VMLY&R and Thai Health Promotion Foundation release The Road Home to help combat drink driving
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The film ends with a twist that will hopefully help reduce the number of accidents caused by drink driving.
DDB & Tribal Vietnam use superhero trailers to promote family heroes in a spot for energy drink M-150
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M-150 champions those who proudly carry the futures and wellbeing of their families.
Sweetshop’s director Andrew Lang directs Carlsberg CNY Film for Grey Hong Kong
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The film brings to life a variety of different textures and energies that Chinese New Year encompasses.
Wunderman Thompson South Asia flies off with creative duties for AirAsia India
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Wunderman Thompsony will be supporting brand strategy and shaping the communications narrative in India.
Wagh Bakri Tea Group and Scarecrow M&C Saatchi commemorate the brand’s centenary year in India with 3 memorable creations
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Scarecrow created a TVC with a unique device - a montage of ‘Two Cups’.
Ben Kwan to join IPG Mediabrands as CEO Hong Kong and Taiwan based in Taipei
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Kwan joins Mediabrands from his current role as Managing Director and Board Member of GroupM, Zürich, Switzerland.
Grey Group India unveils a unified structure and elevates Anusha Shetty + Sandipan Bhattacharyya
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Yashaswini Samat, current CEO of GREY India will be relocating to Singapore to take up a Senior integrated role for WPP.
Paul Mottram joins Zeno Group as Regional President Zeno Asia-Pacific
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He will oversee a growing staff of 125 professionals in China, India, Singapore, Malaysia and Australia
Alaska Milk Corporation and MullenLowe Philippines create knitted sculptures that mimic the effects of Dementia
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Alaska, Noli Alzheimer’s Care Center and MullenLowe Philippines launch the “Memory Threads” installation.
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