ECD Andrew Low leaves Ogilvy China
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Low joined Ogilvy Beijing from Leo Burnett Malaysia in June 2018.
Wolf BKK shows how friendships don’t apply during the Central Department Store’s Central Black Midnight Sale
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Watch two friends attempt to beat each other to Central Black Midnight Sale after they find out they want the same bag.
Pantene’s #PrideHair project transforms job-hunting in Japan for the LGBTQ+ community via Grey Tokyo
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The #PrideHair project is the third instalment of Pantene Japan’s “#HairWeGo: My Hair Moves Me Forward” campaign.
Bestads Six of the Best Reviewed by Shari Walczak + Shane Ogilvie, co-founders, The Garden, Toronto
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
CJ WORX Bangkok elebrates the heros of the street in campaign for Honda to change the negative perception of motorcyclists in Thailand
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The ‘Hero of The Street’ film, features three motorcyclists, a doctor, journalist and rescue guard.
Johnnie Walker launches #WalkInWithJohnnie campaign via Taproot Dentsu Mumbai
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The film showcases people walking into their favourite bars with empty glass bottles, leaving behind the memories.
Get ready to meet new friends in Jameson’s new ‘Mix In’ brand campaign via Lowe Lintas Dehli
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The campaign comes from the brand's belief that there are no strangers in the world, only friends you haven’t met yet.
BBDO Singapore appoints Monica Hynds to the Client Services Director role
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Hynds has 20 years of experience and joins the agency from Spark44 where she was Agency Head.
Get your hands the Big Issue of Campaign Brief featuring the Australia + New Zealand TVC/Content Production Report – OUT NOW
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The bumper Summer issue of Campaign Brief - which features the annual TVC Production + Content Report - is out now.
Wunderman Thompson China helps eCommerce Clients boost sales this Singles Day by 77%
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Wunderman Thompson China helped 15 brands achieve ¥4.6 Billion in GMV, an increase by 77% from ¥2.6 Billion last year.
BBH Singapore launches Running Stories, an augmented audio app that combines fitness and entertainment
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In the Running Stories initial stage it has been designed to work on selected routes in Singapore.
Leo Burnett Thailand launches new work for Krungsri First Choice that shows how your family can’t always be there to look after you
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Krungsri First Choice new 0% interest for up to 6 months credit card covers both health insurances and medical fees.
Craig Lonnee Chief Development Officer at DDB Group Philippines gives leadership lessons to agency group
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Lonnee was tasked to train, mentor and develop the agency group’s people to ensure that they are future-ready.
Beacon/Leo Burnett Tokyo congratulates mothers of premature babies in new campaign for Pampers
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This film was created based on the comments collected from NICU doctors and nurses as well as through Pampers research.
Eugene Cheong allies with Blak Labs to launch his own agency e
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His new agency will ally with creative independent, Blak Labs in Singapore.
42nd AWARD Awards deadline fast approaching; entries close Friday, 11 December
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The deadline for the 42nd AWARD Awards call for entries is fast approaching, with entries closing on Friday 11 December.
FINCH Agency Jakarta creates InstaGram inspired print campaign for cosmetic brand Marina
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The print ads feature Windy Alya, a foody, Hesti Sarah's photography and Maynita Eva's travel photos.
UNICEF Vietnam turns motorbikes into public trashcans via Happiness Saigon
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The initiative provided cheap, biodegradable bags that people can insert into the existing bins of their scooters.
ADFEST releases call for entries for ADFEST Lotus Awards 2021: Deadline December 25th
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The deadline for ALL Lotus categories is Friday 25th December 2020.
Entries now open for the London International Awards 2021 with 50% discount for entries finalised by 28 February 2021
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As usual there are no late fees when entering LIA
Tribal Worldwide Singapore promotes Dawn Yang to Associate Creative Director
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Before joining Tribal, Yang co-founded Singapore's first all-girls competitive eSports team.
Eight brands Vattanac Properties, Cambodia’s first smart eco-city
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The brand strategy of “Live Life to the Fullest” showcases a new vision for Cambodia.
Anomaly Shanghai and iQIYI collaborate to launch The Unreasonable series
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The Unreasonable is a platform created and owned by Anomaly that champions people across markets and industries.
FEDERATION appoints ex FCB New Zealand CCO Tony Clewett to Chief Creative Officer role
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Tony Clewett, one of New Zealand’s foremost creative advertising leaders and one of the genuinely nice guys of the indus
BBDO Singapore partner with TikTok co-host Creative Workshops – November 24 and 26
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The workshops are divided across two days of 1.5-hour sessions running on the 24th November and 26th November.
Directors Think Tank Singapore and VaynerMedia deliver latest OPPO campaign
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OPPO is looking to shine some light on what has been a very challenging year for everybody.
Seen+Noted: PlayStation takes over Oxford Circus Tube station signage in eyecatching stunt to launch PS5 in the UK
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PlayStation has incorporated their logos in a outdoor takeover of the Oxford Circus Tube station signage.
dentsu Impact releases confronting film on Children’s Day for My Choices Foundation that highlights the staggering fact that 1 in 11 children in India works as a child labourer
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The film showcases various versions of Chotus and the hellish world around which they exist.
LINE BK want you to keep your friendships simple and borrow from them in entertaining new film via GREYnJ United Bangkok
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The insightful and entertaining film follows a girl who finds out exactly how difficult it is to borrow from her friend.
TBWA\China appoints Ali Zein Kazmi as Chief Strategy Officer based in Shanghai
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Prior to joining TBWA, Kazmi was vice president of partnerships and strategic development at Ogilvy Asia.
WPP to fold the Geometry network into the VMLY&R network to create a global commerce business, VMLY&R COMMERCE
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Geometry currently has 17 offices in their APAC network with 4 in China, and 2 in Australia and India.
Bestads Six of the Best Reviewed by Juan Pablo Valencia, regional creative advisor, FCB Artgroup
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
The Philippines CreativeFest NOW! event to take place online with free registration
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Headlining the festival where #StoriesDontStop are Merlee Jayme, Audrey Tang and Morten Bonde.
VMLY&R Vietnam launches phase 2 of successful Samsung 2019 global EcoBubble campaign
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The campaign entertains and educates the audience across Vietnam, using Samsung’s bubble bear concept.
Seen+Noted: AMV BBDO London releases a story of Christmas love as it really is, mess and all
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Australian director Steve Rogers of Revolver, has directed towel brand Plenty's latest campaign, which embraces the...
Rhys Taylor appointed gyro APAC managing director
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In his new role, Taylor will work closely with the existing leadership team.
Download the complete 2020 Campaign Brief Asia Creative Rankings: The 227 most awarded agencies + 2147 most awarded individual creatives ranked
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The results of 27 different award shows have been tabulated, with the results taking over 2 months to compile.
TSLA Singapore launches debut campaign for KFC following their September appointment
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The ‘Everything’s Better with KFCHEESE’ campaign shows everything from KFC staples like the Zinger covered in cheese.
Nepalese national daily Nepal Samacharpatra redesigned their masthead for Newari New Year Day
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The initiative reminds and connects the next generation Nepali youth to their own history, tradition and cultural values
CJ WORX Bangkok raises awareness and quality of Boliden car batteries via humorous product demonstration campaign shot by Mum Films
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A car battery is a product that no one thinks about until the day it dies...
LUP Jakarta’s ‘Everyone Can Be’ campaign for Gold’s Gym is inspired by whatever motivates you
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Gold's Gym Indonesia believes that whatever your reason is, it's a good reason to start.
Wunderman Thompson Thailand CCO João Braga moves to take up CCO Australia role with Park Wannasiri + Thasorn Boonyanate elevated to lead creative offering in Thailand
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The Brazilian creative will join the agency in January and will be based in Sydney.
FCB Malaysia promotes Syahriza Badron to General Manager
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Badron will lead all account management operations while retaining her existing business development portfolio.
GREYnJ United Bangkok demonstrates how easy Kasikornbank’s new banking app K PLUS is to use
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The spot shows different people subtly enhancing their lives by using K PLUS in their own way.
Naga DDB Tribal Malaysia inspires positivity and inner strength through animated Deepavali tale for Digi created by Directors Think Tank
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This Deepavali, Digi continues to spread a message of positivity through real-life inspiring stories.
Seen+Noted: Burberry remakes Singing in the Rain in epic Christmas campaign
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Inspired by youth, the campaign is a celebration of their dreams, of exploring and of always going beyond.
Workkit Bangkok highlights the important work undertaken by Thailand’s DOPA via short film
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The 8 minute short fiction film aims to ensure that Thais understand who the DOPA are and what they do.
W+K Tokyo oversees animated music video for Leah Dou’s new album ‘GSG MIXTAPE’
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The ‘GSG’ animation outlines a journey of a genderless green character being reborn again and again.
Ajeeta Bharadwaj appointed as Wondrlab’s Chief Strategy Officer
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Previoiusly Bharadwaj worked with the Publicis network for 18 years & led the strategic planning for Leo Burnett Mumbai.
Malaysian Effie Awards calls for entries with extended eligibility period and new categories
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M&C Saatchi KL's, Datin Seri Sharifah Menyalara Hussein will lead the 2020/2021 panel of close to 50 industry leaders.
Dreams Inc educates Japanese children on the importance of hand washing via new TBWA\Hakuhodo Tokyo campaign
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The ambition of the 'We Are Viruses' project is to educate children on the importance of proper handwashing.
Sentosa’s latest campaign invites Singaporians to Make Time For a Holiday via BBH Singapore
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The film presents Sentosa as an idyllic escape island, away from the hustle and bustle of the city.
Indian advertising legend Piyush Pandey wants you to help him write his new book
1 Comment
Ask Piyush anything. Ask him about advertising, about politics, his methods or ask him about his mistakes.
Matthew Thorne and artist Hego share the power of togetherness for Positive Movements series
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Story of two community groups in Philadelphia and Baltimore and their unorthodox approach to curb gun violence.
New York Festivals 2021 AME Awards now open for entries; deadline Thursday, 11 February, 2021
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New Categories include Health & Wellness, Pharma, Digital Devices, and Socially Conscious Content.
WPP’s AKQA and Grey unite to form AKQA Group; Grey agency brand to be dropped after 103 years
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WPP’s AKQA and Grey are uniting to form a new network model, AKQA Group. Grey is renowned for creative storytelling and
BBDO Greater China appoints Beer Poonnotok as Executive Creative Director for Shanghai office
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Poonnotok has over 17 years of experience in the advertising industry, starting his career in 2002 in Thailand.
From Our Family To Yours: Disney partners with New Zealand based studio Flux Animation to create a heartwarming tale of family traditions
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Disney has released its global Christmas ad—a touching, 3-minute animated short film that tells the story of the bond...
Platinum and UltraSuperNew Tokyo help consumers find balance in light hearted campaign for Norwegian Seafood Council
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The 'Balance Plate' was specially designed to help consumers focus on their food without phones to distract them.
Invictus Blue Kuala Lumpur launches ‘Only Men Can’ campaign for Urological Cancer Trust Fund and Universiti Malaya
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The film follows men doing activities that streiotypically 'Only Men Can' do, including survive prostate cancer.
Seen+Noted: A tale of fatherly devotion in Coca-Cola’s new Christmas ad via W+K London
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Oscar-winning Kiwi filmmaker Taika Waititi has directed Coca-Cola's new campaign and festive TV ad via Wieden+Kennedy...
Seen+Noted: Volkswagen open World’s Smallest Dealership to let Aussies ‘try on’ its small SUVs
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Volkswagen and DDB continue legacy of ‘thinking small’ with a dealership you can visit from the comfort of your own...
Petronas animated music video for Deepavali brings this kitchen to life via Ensemble Worldwide Malaysia
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The film was produced with animation studio Sandbox Animation, with music by local artists Extreme Music.
Actress Tessa Thompson, C-Pop star Jolin Tsai, pro gamer Ricki Ortiz + musician MNEK star in new global Absolut campaign created by BBH Singapore
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The multimedia campaign includes social and online content and a two-minute film that mixes animation with live action.
MullenLowe Group APAC launches MullenLowe Sustainability in Asia
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MullenLowe Sustainability aims to ‘build better businesses’ by offering a range of services to businesses.
Tencent Shenzhen shows how important every yuan donated to the 99 Giving Day charity is
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Tencent invited 30 donors to a bakery in Nan Jing where all the staff employed are mental disabled.
Artist Nathan Zhuo’s solo exhibition ‘No Bull, No Shit’ opens at Anomaly Shanghai’s cultural event platform
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Zhuo uses paints & recycled materials to create a parodied energy exchange and circulating system at Anomaly OPEN.
Unacademy compares IPL 2020 highlights to learning in campaign via Lowe Lintas Bangalore
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The film targeting 15 to 30-year-olds and begins by asking students what they have learnt from the IPL this year.
Bestads Six of the Best Reviewed by Tom and George McQueen, Associate CDs, Droga5, New York
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
IBM releases APAC social series on AI and technology created by Ogilvy and Heckler Singapore
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Technology and artificial intelligence can keep tea free of impurities and craft the perfect pint.
TikTok launches creative competition to solve real-world marketing challenges with BBDO Singapore
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Agency teams have a chance to win up to US$40,000 in prizes, while individuals can win a mentorship session with TikTok.
GreenID collaborates with Happiness Saigon to open a school on top of the highest building in Southeast Asia to highlight air pollution
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'The High School' protects children from fine dust, pollution and high PM2.5 levels.
Cheil Worldwide launches new e-commerce platform GETTT in South Korea
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Around 70 lifestyle brands ranging from fashion to interior, beauty and tech have opened stores in GETTT.
Indonesia’s Citra Pariwara awards announces judges including Grey Brasil’s Max Geraldo and Ogilvy Singapore’s Nicolas Courant
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The 33rd Citra Pariwara advertising festival award will be held virtually from the 10-11 of December.
Damon Stapleton: Creativity. Let’s remember there are never just two choices
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A blog by Damon Stapleton, regional chief creative officer, DDB Australia and New Zealand.
Spikes Asia announces 2021 jury presidents
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Eleven jury heads picked to lead the juries at Spikes Asia.
22feet Tribal Worldwide India inspires the biker community with the launch of ‘Rally Life Navigator’ for Hero MotoSports
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Rally Life Navigator was promoted in a social media campaign which reached over 5 million people.
Grey launches Grey Commerce Collective connecting worldwide retail + commerce units
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Grey recently launched a new campaign for Olay in partnership with Shopee, targetting millennial women in key SEA areas.
Pizza Hut and KFC combine forces to create the tastiest collaboration of the year via Ogilvy Hong Kong
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The mobile game connects two phones and challenges two players to craft a ‘Pizza Hut x KFC Chicken Popcorn Pizza’.
Cadbury Celebrations promotes local retailers in new ‘Not Just A Cadbury Ad’ film via Ogilvy Mumbai
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Cadbury Celebrations creates data driven campaign platformed to highlight the spirit of generosity in action.
BBH Singapore and Riot Games invite gamers to seize the moment in Wild Rift Southeast Asia launch campaign
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The film was shot across Southeast Asia, each putting a novel spin on scenes that are familiar for local audiences.
Starbucks Philippines carries the merry ‘little by little’ in holiday campaign via Propel Manila
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The film is an ode to Starbucks wonderfully diverse customers, who have evolved with them throughout the years.
Indian actress Ananya Pandey gets you dancing in Skechers D’Lites campaign via Leo Burnett India
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The Skechers D’Lites range new film pays homage to the thriving dance culture that’s exploding in India.
42nd AWARD Awards launches call for entries; deadline for entries Friday, 11 December
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The Australasian Writers and Art Directors Association (AWARD) has today announced its Call for Entries for the 42nd...
TBWA\Singapore launches new ‘Home Is A Different World’ film for IKEA Southeast Asia
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The film takes us through the many spaces in our homes that have become our workplace, our restaurant, our gym and more.
Two AM Music Malaysia composes new film for the Thermal Orange Acura NSX supercar
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Two AM’s Oliver Stutz teams up with Canadian director Ryan Gibb to create a cinematic, action packed Acura film.
Wieden+Kennedy Tokyo collaborates with Netflix Korea to bring The Massacre of Kingdom to life
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The film ‘The Massacre of Kingdom Documentary’ explains the events of Kingdom, recast as an actual historical event.
Digital creative and content agency The Glitch in India joins the VMLY&R’s global network
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The Glitch leadership team along with VMLY&R India CEO Anil Nair, will form an India leadership council.
Great Eastern works with artists with disabilities to create new campaign via BLKJ Singapore
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The collaboration with four artists highlights the message that our disabilities don’t define us, our dreams do.
72andSunny Singapore launches hyper-targeted car campaign for Carousell
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The campaign was created to drive conversion for Carousell’s automotive business.
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