ABInBev’s Draftline named the inaugural 2022 In-House Company Of The Year at LIA
No Comments
It's a huge recognition especially since this is the inaugural award. It is also very relevant for the entire...
Ogilvy India is the only agency from Asia named on 2023 Contagious Pioneers list
No Comments
Ogilvy India is the only agency from Asia named out of the 8 winners.
SKYN Japan’s Valentine’s Day campaign via UltraSuperNew Tokyo is ‘Undressing Softness’
No Comments
Four couples were given 10 envelopes, each containing instructions on what to do next with their partner.
2023 NYF Advertising Awards now open for entries: deadline for entries Friday, May 26
No Comments
New York Festivals Advertising Awards are now open for entries for the 2023 competition.
Sarfaraz Ansari joins DDB Mudramax India as Senior Vice President – Integrated Media
No Comments
“The DDB Mudra Group has made some remarkable strides over the past few years with inspiring & diversified campaigns..."
Cadbury 5 Star helps singles avoid couples this Valentine’s Day via Ogilvy India’s Mush Detector
No Comments
A microsite that uses GPS to help singles avoid 'mush' in their vicinity so they can 'Do Nothing' in peace.
EssenceMediacom formally launches: APAC CEO Rupert McPetrie to lead 29 offices in the region
No Comments
GroupM's newest agency has been built to find new opportunities and deliver truly integrated media solutions.
Dentsu Creative releases 2023 Trends report
No Comments
Identifing 12 trends that will drive and disrupt the industry in 2023. Packaged in six pairs, with both the challenge...
OREO launches BLACKPINK makeover with new work for Mondelez by Publicis Groupe Indonesia
No Comments
The #OREOBLACKPINK campaign kicks off with a TV commercial, which embodies the playfulness of OREO and BLACKPINK.
Yves Geleyn directs Coca Cola’s heartwarming Lunar New Year spot for second year running
No Comments
Unlisted, and animation director Yves Geleyn, have reunited with Coca Cola Greater China, Ogilvy Shanghai and Hornet...
2023 Trends: The consumer at the Heart of it All by dentsu’s Prakash Kamdar
No Comments
However, brand building in a challenging climate is critical in demonstrating differentiation to consumers.
Bestads Six of the Best Reviewed by Linda Knight, Chief Creative Officer, Observatory, Los Angeles
No Comments
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Last chance to get the inside track on AWARD School – Virtual Info Night next Thurs, 7 Feb
No Comments
AWARD School’s Virtual Info Night takes place from 7 - 8:00pm AEDT next Tuesday 7 February - a final and unmissable...
Working with Cancer issues wake-up call to all with mass media campaign via Publicis Groupe
No Comments
Working with Cancer, the cross-industry coalition formed by Publicis Groupe to erase the stigma and insecurity of...
Caroline Slocombe joins OpenX from WPP to lead The Coca-Cola Company business in Greater China
No Comments
Since 2010, Slocombe was part of Red Fuse Communications, a WPP team dedicated to serving Colgate-Palmolive worldwide.
Propel Manila strengthens creative team with appointment of Nikki Golez as Creative Director
No Comments
Golez has won various local and international recognitions for her works from Cannes, D&AD, Clio, Adfest, Adstars...
Gen Z parents set to become prime marketing targets in the next decade – Ogilvy Singapore
No Comments
Between 2020 and 2022, the number of Gen Z parents in Singapore has more than tripled and is continuing to grow.
Geometry Ogilvy Japan picks up Audi Japan’s Brand and Creative Agency appointmrnt
No Comments
"We are grateful and humbled by the opportunity to partner with Audi Japan, as Audi is a progressive brand that is..."
TikTok’s Sofia Hernandez, GUT’s Anselmo Ramos and Ogilvy’s Liz Taylor Join The One Club Board of Directors
No Comments
The One Club for Creativity, the world’s foremost nonprofit organization supporting the global creative community...
Satish Ramanathan joins Ogilvy Indonesia as MD
No Comments
With over 2 decades of experience, Ramanathan joins Ogilvy after a long stint at MullenLowe Lintas Group.
HSBC and Wunderman Thompson Hong Kong create AR ‘Wishing Tree for 7,000,000’
No Comments
The AR technology is supported series of launch videos distributed online, with celebrities taking the lead to set...
Kyiv International Advertising Festival’s global call to make the world a better place
No Comments
KIAF 2023 will celebrate the most creative works of socially significant communications, and these initiatives are...
We Are Social report: Time online falls to pre-pandemic levels, while social media use increases
No Comments
‘Digital 2023’ shows that people globally are becoming more discerning in their internet use.
Wunderman Thompson Kolkata demonstrates how ONN provides total comfort in new film
No Comments
“The biggest challenge was to tell an interesting story with a twist in 20 seconds."
Project Re-Dew initiative auctions off five scrapboards for Philippines capital benefit
No Comments
Designed and created by BBDO Guerreo’s Creative Directors, Andi Olbés and Nikki Sunga.
NYF Health reveals 2023 Exec Jury: 14 healthcare creative leaders to judge Health Awards in NYC
No Comments
The New York Festivals Health Awards announced the 2023 Executive Jury, a brain trust of some of the most respected...
Sean Boyle: The Brandshees of Inisherin
No Comments
By Sean Boyle, writer/planner/strategist/podcaster.
Last day to enter AdFest 2023: Final deadline to enter is today January 27th
No Comments
So if you haven’t already, download the Entry Kit, get your entries ready, and submit by Friday 27 January.
Chevrolet and McCann China invite Ed Stafford and his car in “First Man Out” to Shanghai
No Comments
The campaign commenced at the end of November, with Stafford releasing behind-the-scenes clips of the third season...
Lexus rides into a realm of surrealism via new The&Partnership Japan & Great Guns campaign
No Comments
‘At Home In An NX’ revolves around a friendly feline that makes a home for itself in a man’s Lexus.
Anthony Gregorio farewells Saatchi & Saatchi Australia, Patrick Rowe steps up as new CEO
1 Comment
Publicis Groupe ANZ has today announced the departure of Saatchi & Saatchi Australia CEO, Anthony Gregorio after five...
MBCS goes back to roots this CNY in preservation of culture and heritage with PETRONAS
No Comments
The film tells the tale of a community of shopkeepers who rally together after receiving the devastating news that...
Bestads Six of the Best Reviewed by Nkanyezi Masango, Group ECD, King James, Cape Town
No Comments
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Mustafa Kapasi promoted to Executive Creative Director at Scarecrow M&C Saaatchi India
No Comments
"I am continually impressed by the agency's focus on simplicity and creating disruptive yet effective campaigns."
Havas Worldwide India hires Debanjan Basak as Group Creative Director
No Comments
Basak has worked across agencies including Ogilvy Mumbai, Dentsu India and Contract Advertising.
Type Director Club Opens Call For 2023 Global Ascenders Competition: deadline Wed, March 15
No Comments
Recognising outstanding type-oriented achievements of designers age 35 and under.
Tourism Fiji launches ‘Where happiness comes naturally’ global brand platform via Host/Havas
No Comments
Just over a year on from Fiji re-opening to tourists, Tourism Fiji has unveiled a new global brand platform, ’Where...
Cannes Lions opens for awards submissions – entry deadline Thursday, 13 April, 2023
No Comments
Cannes Lions has evolved its admissions process to focus on areas of Sustainability, Impact and Effectiveness, and DE&I.
Executive producers invited to attend the World Producers Summit at ADFEST 2023 – register now
No Comments
ADFEST has announced that the World Producers Summit is returning to Thailand on Thursday, March 23 at 13.00-15.30 as...
ADFEST to host ‘Creativity for the Mobile-First Era’ workshop held Friday, 24 March, 9.30am–1pm
1 Comment
Mobile viewing has become the norm. 75% of worldwide viewing is on mobile, and 9 out of 10 mobile users share the...
Wunderman Thompson India powers The Idea of India via new The Times of India campaign
No Comments
The campaign is live across national news media, social media and various digital platforms.
FCB SHOUT Malaysia shows how to ‘Save The Drama’ this Chinese New Year with Pepsi
No Comments
FCB SHOUT won the pitch for the campaign in November, beating out several other agencies.
Global ‘Correct the Internet’ campaign launches to make sportswomen more visible via DDB NZ
No Comments
Who has scored the most goals in international football? The internet will generally tell you it’s Cristiano Ronaldo...
Mandarin Oriental Hotel Group appoints Forsman & Bodenfors as global brand agency
No Comments
Forsman & Bodenfors will partner with media agency Assembly to deliver an integrated offering of brand, design...
DDB Philippines elevates Anna Chua-Norbert to the Managing Director role
1 Comment
Most notably known for her role as DDB Group Philippines’ Chief Culture Officer, Chua-Norbert has created holistic...
Tribal Worldwide Singapore brings back MOH’s ‘Guardian of Health’ to fight high sodium intake
No Comments
The film follows the Guardian of Health’s return via a time portal to triumph over a masked band of salt villains...
audacity bangkok adds Ton Jintawat as CD & Siratchaya Rattanacharoen as account director
No Comments
Jintawat spent time at multiple traditional and digital agencies throughout his career.
BMW China celebrates the joy in translation fails with its CNY campaign via TBWA
No Comments
The campaign launched on Jan 16 with a 3-minute film. During this festive period, it is customary to share new year...
Southeast Asian network Lion & Lion expands offering with launch of Film Production Studio
No Comments
Johnson Ling will lead the team as Head of Production, bringing a decade of experience in production.
distillery celebrates the Year of the rAbbIt with an AI-Powered storybook
No Comments
The storybook was created using a range of cutting-edge AI tools, including ChatGPT for the story, MidJourney AI...
Yee Wai Khuen takes over from Gigi Lee as TBWA\Malaysia’s new chief creative officer
No Comments
Yee takes over from Gigi Lee, TBWA\Malaysia’s former chief creative officer, who stepped down from the role in December.
Putra Brand Awards 2022 and inaugural Putra Aria Brand Awards rewards consistent brand engagement with consumers
No Comments
The Platinum awards were given to Uniqlo, Toyota, Shell, Carlsberg, 100PLUS, Farm Fresh, Maxis, Sunway...
Coca-Cola celebrates the Lunar New Year via regional Year of the Rabbit campaign
No Comments
The film celebrates how the Lunar New Year table is big enough to accommodate every generation’s preferences & desires.
ASICS enlists inactive mind gamers in new global campaign streaming on Prime Video
No Comments
Over 16 weeks, each mind gamer followed an exercise programme designed by international coach, Andrew Kastor.
Netflix collaborates with Mash and Malaysian artist Eten Teo to celebrate Lunar New Year
No Comments
Teo’s papercut piece marks the first time a physical artwork is digitised to be featured on a local moment on Netflix.
The Joy-Conomy is here: Wunderman Thompson releases ‘The Future 100: 2023’ report
No Comments
2023 brings elevated expressionism to arm people with hope, joy and happiness for uncertain year ahead.
Kotex and Ogilvy India encourage young women to #ChooseItAll for healthy period protection
No Comments
This campaign, targeted at digital natives, has been rolled out on almost all relevant Gen Z touchpoints.
Karlssonwilker creates 80s-style video game to drive engagement for ADC 102nd Annual Awards
No Comments
Players get to explore a century of past ADC winners and compete for free and discounted 2023 entries.
Leo Burnett Singapore and Beam Suntory invite you to follow the rabbit into the stunning world of Bowmore Islay Single Malt Scotch Whisky
No Comments
The illustration, created with Singaporean illustrator Erika Tay, incorporates elements that define Bowmore whisky...
Uber Eats announces you can get almost, almost, anything now on the platform in latest campaign
No Comments
Uber Eats has enlisted the help of the world’s most high profile matriarch, Kris Jenner, her supermodel daughter...
Ogilvy and Wavemaker India win Grand Prix + Grey Malaysia takes out Grand Prix for Good at WARC Awards for Asian Strategy 2022
No Comments
India leads with the most awarded campaigns (7 including one which also ran in the US), followed by Singapore (4).
Ira Alamsyah, Satriono Kartodimedjo + Karthik Narayan appointed to BATES Indonesia leadership
No Comments
Ira Alamsyah, a veteran and well-known Indonesian leader has been elevated to Managing Partner of BATES.
Greenlam Industries shows what a seed of love can do through a heart touching film
No Comments
The film has been produced by The Titus Upputuru Company.
Grey China hires Janice Kok as Head of Strategy
No Comments
Kok began her advertising career in Malaysia in 2003, joining agencies such as Egency.com, Paprika Global and Saatchi...
The Shout Group inspires travellers to discover their own world at Resorts World Genting
No Comments
In the true spirit of inclusivity, the ‘Welcome to My World’ campaign launches with a star-studded music video.
Publicis Foundation launches Working With Cancer coalition and global campaign via Le Truc to erase the stigma of cancer in the workplace
No Comments
In a world where one in every two people will be diagnosed with cancer in their lifetime, the Publicis Foundation...
DDB Mudra Group India rolls out new film as part of the McDonald’s India ‘We Get It’ campaign
No Comments
“Life isn’t perfect, it’s often a string of messy moments. And no one gets it better than McDonald’s."
Tech-driven content house Elesi Studios kicks off 2023 announcing four new leadership roles
No Comments
Aside from servicing its sister company, Propel Manila, Elesi also works with agency clients like Dentsu Jayme Syfu...
Harsh Shah joins Wunderman Thompson South Asia as Chief Digital Officer
No Comments
Based out of Mumbai, Shah will report directly to Shams Jasani, Chief Executive Officer, Wunderman Thompson South Asia.
Prachi Bali to Head Saatchi & Saatchi Propagate in Business Head & Executive Vice President role
No Comments
She will helm the national mandate for the agency and will report to Paritosh Srivastava, CEO of L&K Saatchi & Saatchi.
ADFEST 2023 announces the return of the World Producers Summit – Thursday, March 24
No Comments
The World Producers Summit at ADFEST 2023 is open to just 40 producers from production companies and agencies.
Sweetshop signs director duo AGGRESSIVE for representation in Asia and China
No Comments
The duo started out as designers and visual artists in 2001, moving to music videos in 2004 before stepping into...
W celebrates the New Year with Deliveroo win
No Comments
The retainer scope will see W manage both corporate and consumer communications for Deliveroo in Singapore.
DDB Mudra Group India appoints Binodan Sarma as Head of Digital – North
No Comments
With over 16 years in advertising and data marketing, Sarma has worked with Wunderman Thompson, Cheil India and Dentsu.
Bestads Six of the Best Reviewed by Saffaan Qadir, Creative Director, Paulus, Seoul, South Korea
No Comments
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Directors Think Tank welcomes US director Nicholas Lam to roster for representation across Southeast Asia & MENA
No Comments
“It reawakened the rambunctious little Hong Kong rascal in me that got buried somewhere during my years living in..."
Tiger Beer teams up with Le Pub APAC to launch “A Bolder Tomorrow” integrated campaign
No Comments
The film and stunt come as new research from Tiger Beer reveals that Gen Z and Millennials* in Southeast Asia...
Kyoko Yonezawa joins TBWA\HAKUHODO Tokyo in newly created Head of Innovation role
No Comments
Yonezawa joins from Wieden+Kennedy Tokyo where she was Creative Tech Director.
Clear Channel Singapore launches into the Decentraland Metaverse with new partnership
No Comments
“The partnership with LandVault has allowed us to incorporate the virtual world alongside the physical world..."
BBDO Guerrero Philippines hires Gino Borromeo as Chief Strategy Officer
No Comments
Prior to joining the agency, he was VP for Corporate Strategy at SM Supermalls and Chief Strategy Officer of...
ADFEST invites production-related companies to flex their craft muscle at Production Hut
No Comments
ADFEST is now inviting production and production-related companies to reach the creative industry directly at...
FCB SHOUT Malaysia discovers the real cost of a second chance in latest film for RHB Bank
No Comments
‘A Clean Start’ was released on 1 January 2023 and has received tremendously positive reviews.
EFGH launches weekly Under The Money Plant for JJ Tax show talking all things money
No Comments
In its first episode called “Rules: CA versus CD” the two founders debate how the tax consulting firm helps people...
Havas Media Singapore promotes Executive Director Louise Koh to General Manager role
No Comments
Koh joined Havas Media three and half years ago with a responsibility to manage some of the agency’s key clients.
Amrita Randhawa, Jean Lin, Yoshihiro Yagi, Ali Rez + David Droga named Cannes Jury Presidents
No Comments
In a first, Impact BBDO’s Ali Rez will serve as Cannes Lions’ first Jury President from the MENA region.
DDB Mudra Group India turns home life situations into Volkswagen car safety features
No Comments
The campaign is live and can be viewed on the YouTube and Instagram pages of Volkswagen India.
KFC Thailand gives delivery app riders a well-deserved rest in their latest holiday campaign
No Comments
Wunderman Thompson Thailand launched the campaign, offering their delivery service for FREE over the holiday season.
Be friends with technology at Reliance Digital says new L&K Saatchi & Saatchi India campaign
No Comments
"Encouraging you to touch, feel and play with technology guided by our team of experts. It’s an emotional..."
Wunderman Thompson India appoints Rajeshwari Rao as Sr VP and Executive Creative Director
No Comments
Based out of Mumbai, Rao will be the creative head on the agency’s Unilever’s business in addition to several other...
Alice Chou, Dan Wright & Valerie Madon complete the ADFEST 2023 jury presidents line-up
No Comments
Prior to joining Meta in November 2022, Madon was Chief Creative Officer at VMLY&R Asia.
GET THE CB
DAILY BULLETIN
Register for Free and receive the Campaign Brief Daily Bulletin. Type your email address in the space below.
GOLD SPONSORS
SILVER SPONSORS
MOST VIEWED
LATEST ISSUE
