THE WORK 2026 ASIA HOT LIST #7: TBWA\Lintas India

Who are the hottest creative performers in Campaign Brief’s The Work 2026? Ahead of this week’s highly anticipated release of CB’s The Work, Campaign Brief Asia will spend the next few days showcasing the work of the top creative agencies in Asia that made The Work 2026 Top 12 Asia Hot List…

TBWA\Lintas India is a new arrival to Campaign Brief’s The Work having not entered over recent years. The agency’s high creative output sees them rank #7 in Asia and definitely one to watch in the new 2026 Campaign Brief Asia Creative Rankings (released at the end of this year). TBWA\Lintas India scored 27 Acceptances to rank a clear #2 in India.

Some of the agency’s strongest work was ALKEM ‘DawAI Reader’, Steadfast’s ‘Don’t Look Up’ + ‘Dirty Money’, Hersheys Kisses’ ‘Giving kisses is hard. But there’s Hershey’s KISSES.’ and TVS Ronin ‘The Art of Protection’.

This year 245 ad agencies and production companies entered Campaign Brief’s The Work 2026. This year there were 4,230 entries overall (slightly down from 4,349 from last year, but up from 4,189 entries in 2024), with the most entries coming from Australia (947), Thailand (815), India (739), Philippines (692), Malaysia (260), Taiwan (176), China (144) and Singapore (126).

VIEW THE WORK 2026 (active from Thursday September 17)

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