Tribal DDB makes two new digital hires

Tribal DDB Hong Kong has made two significant new hires in a move to bolster its digital talent.

Georgy Strakhov (left) has been appointed as Digital Strategist and will be responsible for driving Tribal DDB Hong Kong’s internal initiatives for innovation. He will work across the agency’s key clients, including McDonald’s and Manulife. Strakhov was previously at Tribal DDB Moscow where he led its Client Service and Strategy department for three years.

Charlie Wang has also been named as Technical Director. He will enhance the technical delivery excellence for Tribal and DDB Group, as well as supporting the digitisation of DDB Group to better execute innovative ideas.

Wang (left) has over five years of experience in the US and China covering both the IT consulting and ad agency industries. He was previously a Business Intelligence Consultant at Deloitte Consulting US and also worked at a Beijing local integrated agency called Bizcom Consulting as the head of the digital analytics practice. At Bizcom, he worked with clients including Land Rover, Jaguar, Cisco and Sun.

Eric Phu, Vice President of Tribal DDB Greater China said, “Georgy and Charlie’s appointments are proof of the commitment that Tribal DDB Hong Kong has to staying at the forefront of digital and providing our clients with more strategic and robust thinking and execution.”