Alvin Lim signs on with Draftfcb China

Former Ogilvy & Mather Hong Kong senior creative director Alvin Lim has joined Draftfcb China as Group Creative Director, based in the agency’s Shanghai office.

Lim (left) is a multi-disciplinary creative with a list of the world’s most respected creative and effectiveness awards. At the 2013 Cannes Festival, he brought home the only Gold Lion for Hong Kong and his work went on to pick up another gold recently at AdStars in Busan

He has been a judge for Spikes Asia, Ad Stars and the New York Festivals. In addition to Cannes, his work is recognised at The One Show, CLIO, New York Festival, D&AD, Spikes, Adfest, The Work, AME, Effies, Ad Stars, and Hong Kong’s Kam Fan.

Over 12 years, Lim has worked for some of the largest and most respected brands around the world. Previously, at Ogilvy & Mather Hong Kong, he was the Senior Creative Director for Shangri-La globally and Prudential Asia Pacific. And at JWT Hong Kong, Alvin played an essential role to the Global and Regional creative work for HSBC.

Pully Chau, Chairman and CEO of Draftfcb Greater China, said: “Alvin’s addition to the Mondelez creative team is to further uplift the IMC work for Oreo, leading to international creative awards. We have high expectations on his creative output.”

Lim said; “Draftfcb’s fully integrated structure means ideas that drive brands can reach deep into the many channels often required to attract consumers effectively. Outstanding Draftfcb productions such as Oreo Daily Twist and the Driving Dogs campaign, plus others, widen the gap between good and great work in the industry. The spirit of the company creates a fitting environment for ambitious work and I’m very excited about the move.”