Jennifer Tang to join Dentsu Aegis Network in April as chief executive officer of Taiwan

Dentsu Aegis Network has appointed Jennifer Tang as CEO of Dentsu Aegis Network Taiwan, effective from 10 April 2017. Isao Miyauchi will step down as CEO and move back to Dentsu Inc. in Japan after building a strong and diverse business in Taiwan during his tenure.

Tang (pictured) joins the business from Ogilvy & Mather Taiwan, where she has spent her career of over 22 years. Her stellar performance gave the group their youngest ever managing director, who was named Agency Head of the Year just one year after her promotion. This track record, her knowledge of the Taiwan business environment and understanding of the rapidly changing communications landscape reinforces our commitment to clients and teams to deliver best-in-market partnerships.

Nick Waters, CEO of Dentsu Aegis Network Asia Pacific, said, “Miyauchi-san has done a super job bringing our group together as one company in Taiwan. We have a very significant business in Taipei and are the market leading group. Jennifer is a proven market leader herself with an outstanding track record over an extended period of time. The combination of Jennifer’s leadership and the group’s depth of resources and capabilities will enable us to deliver solutions which win for our clients in the marketplace.”

Rob Hughes, CEO of Dentsu Aegis Network North Asia, said, “Jennifer’s leadership will herald a new and exciting era for our business in Taiwan. Miyauchi-san has done a terrific job with our Taiwan leadership fostering successful collaboration across our agencies for our clients. Now is a great time for Jennifer to take over and accelerate from this foundation to drive Dentsu Aegis Network’s leadership in the Taiwan industry for our clients’ benefit and for the development of our talented teams.”

Tang commented, “One of my favourite quotes is “once you become fearless, your life is limitless”. This continues to motivate me to push past boundaries and achieve more in life. I am inspired by the ambitious and innovative culture at Dentsu Aegis Network. My goal is to embrace these values and help establish it as the most influential network in Taiwan by helping clients grow their businesses, increase their brand influence, and cultivate industry talents and leaders. Together with all of the agency brands, we will transform the communications industry.”