See all of Asia’s Grand Prix and Gold Lion winners from the 2017 Cannes Lions Festival
The 2017 Cannes Lions saw 3 Grand Prix awards and 23 Gold Lions heading back to homes in Asia. It is a great performance, with India and Singapore particularly doing well.
In total Asia entered 6,102 entries into Cannes this year. Japan and India, Asia’s most successful in terms of metal won with 38 and 40 Lions, entered 1378 and 1227 respectively.
China had the next largest number of entries with 1105. For the second year in a row they again performed poorly when compared to their entries with only 13 Lions. In 2016 China only won 9 Lions from a very optimistic 1022 entries.
This year Thailand submitted 546 entries for their 18 Lions. Singapore performed very well with 32 Lions from only 475 entries (down from 688 last year). Hong Kong took home 8 Lions from 369 entries. South Korea was very disappointing this year with only 1 Lion from 357 entries.
The Philippines landed 3 Lions from their 259 entries. Taiwan entered 106 entries for their 2 Lions. Malaysia heavily cut entries this year from 325 to 100 and for the second year in a row didn’t win any Lions.
Missing out on Lions were Indonesia (77 entries), Vietnam (44 entries), Sri Lanka (24 entries), Pakistan (19 entries), Bangladesh (14 entries), and Cambodia (2 Entries).
Listed below are all of Asia’s Grand Prix winners and Gold Lion winners.
Campaign Brief Asia’s personal top 3 favourite winners are: The hilarious McCann Thai film Verena “Capture” that scored loud applause at the final award show in Cannes; McCann India’s brilliantly simple and worthy “Immunity Charm” which we hope is an extensive program in Afghanistan and one that endures past the next 12 months of award shows; and finally the amazing BBH Singapore Nike “Unlimited Stadium” a genuinely huge scale big idea, that should have picked up a couple more Gold Lions than it did.
GRAND PRIX AWARDS

GRAND PRIX FOR GOOD
McCann Health New Delhi
Ministry of Public Health Islamic Republic of Afghanistan “Immunity Charm”
GRAND PRIX MOBILE
Dentsu Y&R Tokyo
Recruit Lifestyle “The Family Way”
GRAND PRIX DESIGN
CJ Worx Bangkok
AP Public Company “The Unusual Football Field”
GOLD AWARDS SINGAPORE
HEALTH & WELLNESS
Mullen Lowe Singapore
Unilever’s Clear Anti-Dandruff Shampoo “Bullish Boss” and “Bridezilla”
OUTDOOR
BBH Singapore
Nike “Unlimited Stadium”
CYBER
BBH Singapore
Nike “Unlimited Stadium”
DESIGN
BBH Singapore
Nike “Unlimited Stadium”
ENTERTAINMENT
BBH Singapore
Nike “Unlimited Stadium”
FILM
Ogilvy & Mather Singapore
Alliance Francaise de Singapour “Pitching French Films to Hollywood”
FILM
Ogilvy & Mather Singapore
Alliance Francaise de Singapour “Hollywood rejects French Films”
PR
Ogilvy & Mather Singapore
Alliance Francaise de Singapour “Pitching French Films to Hollywood”
GOLD AWARDS INDIA
PHARMA
McCann Health New Delhi
Ministry of Public Health Islamic Republic of Afghanistan “Immunity Charm”
PHARMA
McCann Health New Delhi
Ministry of Public Health Islamic Republic of Afghanistan “Immunity Charm”
PHARMA
McCann Health New Delhi
Ministry of Public Health Islamic Republic of Afghanistan “Immunity Charm”
PHARMA
McCann Health New Delhi
Ministry of Public Health Islamic Republic of Afghanistan “Immunity Charm”
GLASS
Law & Kenneth Saatchi & Saatchi Mumbai
The Amada Trust “#Give her 5”
OUTDOOR
Ogilvy & Mather India
PR
Ogilvy & Mather India
CREATIVE EFFECTIVENESS
BBDO India
CREATIVE EFFECTIVENESS
Leo Burnett India
Bajaj “The Nation’s Bike”
FILM
Wieden+Kennedy Delhi India
Nike “Da Da Ding”
GOLD AWARDS JAPAN
MOBILE
Dentsu Y&R Tokyo
Recruit Lifestyle “The Family Way”
FILM CRAFT
Hakuhodo Japan & Tohokushinsha Film Corporation
Sony Interactive Entertainment “Gravity Cat”
GOLD AWARDS THE PHILIPPINES
RADIO
McCann Worldgroup Philippines
Fully Booked Bookstore “Lives of Frank, Nick and Hanna”
GOLD AWARDS CHINA
CYBER
Tencent Shenzhen
QQ Alert’s “Hope Never Dies” (right)
GOLD AWARDS THAILAND
FILM
McCann Worldgroup Thailand
Verena “Capture”