Prem Narayan appointed CSO at Ogilvy India and Balagopalan Ganapathy made planning head

Ogilvy India has named Prem Narayan as the Chief Strategy Officer and Balagopalan Ganapathy as Head of Planning, Ogilvy Mumbai. Both roles are effective immediately.

In his capacity as Chief Strategy Officer, Narayan (pictured) will lead the planning team to drive the national agenda. He will also continue to partner the CCOs and Business Heads to deliver creative solutions to clients nationally. Narayan will report directly to Kunal Jeswani.

Madhukar Sabnavis, Vice Chairman & Director-Client Relations Ogilvy India said, “Prem and Ganapathy are two accomplished planners of Ogilvy who have contributed to function in the last decade; their promotion is a recognition of this. They are the ideal next generation planners to take Ogilvy Planning in India to the next level.”

Kunal Jeswani, CEO, Ogilvy India added, “Ogilvy is, and has always been, a place full of opportunity and growth for talent that shines. Prem and Guns represent the best of Ogilvy, not just as planners but as Ogilvy Ambassadors. I am excited to see them lead change in our industry and our company, driving integrated strategy and planning across our brands and disciplines.”

Narayan has been with Ogilvy since 2004. He has been part of the team that pioneered the planning function in the agency. He has worked on many clients during this journey-Asian Paints, Bajaj, Blue Star, Castrol, Ceat, GreenPly, ICICI Bank, MP Birla Group, Tata Motors, Tata Sky, Unilever, Zandu to name a few. He has partnered creative to generate outstanding work with brands like Asian Paints, Tata Safari, Bru, Hamam and Red Label. He has won the respect and love of all clients, creative and client servicing partners he has worked with. He has won many Effies on his brands (including last year’s AME agency of year) and was our first Cannes Effectiveness winner in 2017 for the ‘Make Love, Not scars’ campaign.