The Singapore-based Crowbar Awards has announced “The Nxt” Heads of Juries for 2019 as follows:
The Nxt in Good
Eunice Olsen, Founder/CEO, Eunice Olsen Media
The Nxt in Health and Wellness
John Scott, Creative Director, Ward6, Singapore
The Nxt in Branding
Nicholas Handel, Chief Executive Officer, McCann Worldgroup, Singapore
The Nxt in Film and Photography
Priscilla Ang Geck Geck, Film Director
The Nxt in Design
Jimmy Neo, Creative Director TBWA, Singapore
The Nxt in Communication
Andrew Hook, Regional Executive Creative Director VCCP, Singapore
The Nxt in Digital and Innovation
Dante Abelarde, Creative Director MRM//McCann Singapore
“This year’s line-up for Head of Jury for Crowbar 2019 are success stories in their respective areas of expertise and will bring to the table the knowledge and experience to determine the next great idea to be crowned across categories,” said Alfred Wee, Creative Director McCann Worldgroup Singapore, Crowbar 2019 Chairman (pictured top).
“I have every confidence that the new generation of consumers and students starting out in the industry will take advantage of the Good Category to challenge themselves to think of how advertising can be a force for good and create campaigns that don’t just sell products, but start conversations and influence behaviour for the betterment of our world. I am deeply honoured, and together with my fellow judges, very much look forward to the potential that these students will bring!” said Eunice Olsen, Founder/CEO, Eunice Olsen Media.
“I’m pleased to be able to bring in a panel of some of the regions’ best practitioners for Crowbar. The quality of the judging will be higher, so the quality of the winners will also be great. These industry leaders are just as responsible as the educators if we are to future-proof creativity,” said Nicholas Handel, Chief Executive Officer, McCann Worldgroup Singapore
“We have all looked up to a mentor as a source of inspiration. I believe this line-up of jury heads will not just be that inspiration for our participants, but each participant also will serve as our inspiration. Each work presented will offer valuable insights we can all take back to really connect better with our audiences. And if those insights come with the young creative in tow as a new hire, even better for the industry,” added Dante Abelarde, Creative Director MRM//McCann, Crowbar 2019 Co-Chairman.