THE WORK 2022 ASIA HOT LIST #4: Ogilvy India
There were several top agencies in Asia that put in strong creative performances over the last 12 months and this is recognised with their high ranking in The Work 2022. Over this week, Campaign Brief Asia showcases the work of those that made The Work 2022 Asia Hot List…
In an outstanding performance Ogilvy India has ranked #4 overall in Asia on Campaign Brief’s THE WORK 2022 Asia’s Hot List with 33 Acceptances. Their performance saw them rank #7 overall in the combined Asia Pacific ranking and a clear #2 in India.
13 different campaigns were accepted for brands including Cadbury Celebrations, Dove, Acko Insurance, Thums Up (Coca-Cola), The Legacy Project, Concern India Foundation, Cadbury Silk, MTV & ARDSI and Cadbury.
Their most successful campaigns in terms of Acceptances were for Cadbury Celebrations “Shah Rukh Khan-My-Ad”, The Legacy Project “Indian Handcrafted Textiles” and Dove “Stop The Beauty Test” which all scoring 4 Acceptances.
This year, Campaign Brief’s THE WORK 2022 received a record 4,197 entries – up from last year’s record number of 3,672 entries, 2,611 entries in 2020 and 2,788 entries in 2019.
The top country for entries to Campaign Brief’s THE WORK this year was Australia with 1238 entries (up from 962 entries last year). THE WORK also received 482 entries from Thailand, 426 from Philippines, followed by China with 401, India with 370, Taiwan with 309, Singapore with 267, New Zealand with 221 and Hong Kong with 214.
