Geometry Ogilvy Japan elevates Yasushi Arikawa and adds Naoto Nishimura as new ECD’s: Kensui Arao and Yasuhito Imai promoted to Senior CD’s

Geometry Ogilvy Japan has strengthened their creative team through a combination of promotions and hires including two new Executive Creative Director appointments. Yasushi Arikawa has been elevated to the role, effective immediately and Naoto Nishimura has joined the agency in the position.

Arikawa (pictured left) has been instrumental in the agency’s pioneering Shibuya metaverse work over last several years and will also oversee the work of KDDI’s new Web3 venture, Alpha-U.

Nishimura (pictured right) joins the agency from Beacon Communications Tokyo, where he was ECD. Nishimura has spent his entire career at Beacon and helped the agency develop a solid creative portfolio. He will work alongside the GOJ veteran Arikawa to strengthen the agency, bringing together creative along with experience and social to provide a more integrated offering.

Also promoted to Senior Creative Director are both Kensui Arao, who has been producing award-winning work for Spotify Japan and other accounts, as well as Yasuhito Imai, who handles creative on some of the most high-profile work within the agency.

All four, led by CCO Doug Schiff, will be forming the agency’s new GOJ Creative Council.

Schiff said: “It’s great to recognize some of our best talent, while also bringing in great leadership from the outside. I look forward to sitting with the team and collectively forging the way forward in order to make the most of our recent wins in providing bigger and bolder integrated ideas for our clients.”