French director Ronan Gali joins electriclime’s roster for APAC and MENA representation

electriclime° has signed filmmaker Ronan Gali to their director roster for representation in APAC and MENA. Gali is a French director based in Paris, with a strong background in the commercial space, having started as an art director in major advertising agencies such as BBDO and Saatchi.

His work focusing on immersive experiences and strong storytelling themes. Gali’s emotive and stunning work has seen him link up with some of the biggest beauty brands in the world, such as Dior, L’Oreal and Lancome.

Gali said: “electriclime° has been producing amazing works, and to be part of this electriclime° family presents a fantastic chance to broaden my vision.”

“Being able to travel as a director and work in diverse environments is a significant source of inspiration. I really look forward to starting to collaborate on exciting projects together and growing alongside them.

“I don’t like to define myself in a specific style, even though I know that my current visible work is mainly oriented towards beauty, elegance, sensitivity, emotion, and textures.

“I love what I do, but it’s so easy to box one’s self into a category as a commercial director. I am interested in all forms of commercials, in all categories, and I believe it is important for a director to step out of their comfort zone.

“I’m trying to do things I’ve never done before with several exciting projects on the horizon and I can’t wait to share them.”

To see work from Ronan Gali, click here.