Antoine Malin joins luxury hospitality group Jumeirah as Global Director, Social Media

Following 6 years at INFINITI, where he had held positions in Hong Kong and Tokyo, Antoine Malin has been appointed as Jumeirah Group’s new Global Director, Social Media based out of the brand’s Dubai headquarters.

This newly created role will report to the Vice President, Global Marketing. The role is part of the luxury hospitality group’s investment in the brand, aiming to double their hotel portfolio by 2030, building on its strength in the UAE and further expanding its portfolio into key global markets.

Plans include upweighting its presence in Europe, leveraging its strong base in London, Capri, Mallorca and Geneva to acquire luxury properties in other major cities as well as exploring opportunities in the US.

The Group will also look to capitalise on the strong growth potential of the Asia Pacific market to extend its current reach beyond its properties in China, Bali and the Maldives.

Malin’s most recent role was Global Marketing Manager at INFINITI based in Tokyo, where he led global campaigns including four seasons of “The Makers.”