BBDO Bangkok recreates iconic scenes from classic films for Five Star Chicken
In celebration of its 40th anniversary, Five Star Chicken has teamed up with BBDO Bangkok to create this new film that merges beloved movie moments with mouth-watering flavors. “40 Years of Deliciousness That’s Worth Remembering” features iconic scenes from classic films, recreated with a twist—real Five Star consumers take the spotlight.
From the tension-filled water shaking in a dinosaur movie to the Spartan’s memorable kick, and from the gripping escape in a train full of zombies to the emotional reunion in a sci-fi epic, each scene is cleverly reimagined to highlight Five Star’s delicious offerings. Grilled chicken, fried chicken, chicken rolls, and chicken with fish sauce are all showcased, making viewers crave a bite of the familiar yet extraordinary flavors.
Directed by the award-winning Teerapol Suneta, the film brings together the generations with scenes that resonate with Gen-X, Y, and Z. The campaign not only celebrates the rich history of Five Star Chicken but also reinforces its commitment to quality and value.
Credits
Agency: BBDO Bangkok
Chief Creative Officer: Thasorn Boonyanate
Creative Director: Rook Floro
Creative Group Head/ Copywriter: Supalerk Silarangsri
Senior Copywriter: Supakit Sukarog
Art Director: Achiraya Wongtrirat
Art Director: Todsapon Sripuvatanik
Group Business Director : Taksina Vasaruchapong
Business Director: Mira Komolwanich
Account Director: Saranya Jaiyen
Account Executive: Waneenat Sangramphaiwigee
Project Manager: Thananya Tagoporn
Head of Brand and Digital Planning : Prasit Kunanuphanchai
Strategic Planning Manager : Nonpakorn Ittiamornphat
Agency Executive Producer: Toungrak Jiravatanarungsri
Producer: Chanapa Ployarunrung
Production House : Suneta House
Director: Teerapol Suneta
DoP: Chalongwut Chorruangsak
Editor: Sarawut Kaweethammawong
Assistant Director 1 : Manoo Techadee (Kill)
Assistant Director 2 : Kittikhun Jongkraiwut (Best)
Assistant Producer : Warawan Laksanarom (Fame)
Gaffer : Phongthep Phusawang (Toei)
Music: Siwat Homkham
Sound Engineer: Danai Suthamcharee
Sound : Anuparp Suriyathon (Boat)
Art Director : Pornchai Cheeranoon (Aof)
Prop Master : Surasak Maneekum (Mard)
Casting : Narissara Makmane (Por)
Stylist : Siwaporn Kangwankunakorn (Tom)
Make up : Than Tansayapo
MUA asst. : Sarawut ketpet, Taksaya Rattanathaworlkul, Thanasarn mahasanit, Chanapa Ployarunrung
Location : Jirawat Santaratchai (Oh)
Ford Food Unit Assistant Director : Napat Vorasuk (Pete)
Food Unit Cinematographer : Chanthut Kasemsantinavin (Tarm)
Food stylist : Surat Suphawongsri (Tle)
Telecine : Nattacha Khajornkiatsakul (Aon)
VTR : Positive4 (Thannawit Jiasuppibul) (Mek)
