anew Advertising and Thai travel platform Gother celebrate different travel interests
anew advertising Bangkok has are introducing Gother, a new Thai travel platform that puts the unique interests of Thai people at the forefront. Gother understands the diverse travel desires and cultural insights of today’s Thai travelers. Whether it’s visiting sacred sites for spiritual blessings, jet-setting abroad for beauty and wellness retreats, or diving into Thailand’s stunning underwater worlds, Gother has it all.
In today’s world, where interests are as diverse as the people, Gother’s latest campaign taps into this variety through a powerful and symbolic concept. The campaign features multiple heads, each representing different travel interests, symbolizing how Gother caters to every traveler’s unique desires. Whether you’re unsure of where to go or what to do, Gother is here to guide you to the perfect trip, personalized just for you.
The name “Gother” is a clever play on words, sounding like the Thai phrase Go-Ther —meaning “Let’s go!” in Thai—encouraging people to travel no matter how heavy life feels. Gother offers everything you need for your next adventure: travel packages, flight tickets, hotels, and even car rentals.
With the slogan Find your perfect trip with Gother, this platform truly speaks to the heart of Thai travelers, offering experiences tailored to fit their passions and preferences.
Credits
Agency : anew advertising Bangkok
CCO & Founder : Thanannop Poonkhlai
CSO & Founder : Kulvara Saisomboon
Strategic Manager : Sawanya Pattananarak / Rattanawadee Permpuak
Managing Director : Aek Jittawait
Group Account Director : Daranee Reuknumphet
Account Director : Krisada Changboonchu
Creative Director : Ratapon Houyhongtong
Copywriter : Kamonrat Vongraksa / Nuchjarin Ekkasate
Senior Art Director : Ekasit Wijitworaphon
Project Director : Phakpoom Surapongsanuruk
Production House : LEO LAND
Film Director : Charin Saengbundit
Executive Producer : Vorasak Lapsombune / Theerayut Patharanarakul
Film Producer : Bongkoch Masakul
Director of photography :Suttipong Klummanee
Assistant Director : Asada dechapratya
Production Manager : Worada Pradit
Production Assistant : Thidathep Uttamoon
Production Design : Teeranet jongaramrungrueng
Prop Master : Pichitpong lasunon
Location Manager : 1.watcharapon saard
Stylist : Pruk Jaitong
Casting Director : Chutamard Hutthapong
Editor : Dear Charungkhon
After Effect : Sittichai Lertthititrakul
Post producer : Tananun Sinlapason
Colorist : : Thawatchai Chuaitang
Post house : Jiangmai Post
Sound mix : Narinta House
