DHL joins forces with Coldplay to promote sustainability in latest campaign

DHL has teamed up with Coldplay in a new commercial that aligns perfectly with the band’s eco-conscious world tour. As part of their ongoing collaboration, the logistic giants plays a pivotal role in supporting Coldplay’s global tour’s sustainability goals with a focus on reducing carbon emissions. The partnership is highlighted through a beautifully crafted film that encapsulates Coldplay’s message of sustainability while showcasing DHL’s commitment to greener solutions. The ad is not just a reflection of their logistical capabilities but also a call to action for a more sustainable future.

Created by 180 Amsterdam, the film brings a dynamic bend of energy and emotion that mirrors Coldplay’s ethos. While emphasising the importance of reducing environmental footprints, Coldplay’s journey around the world is powered not just by music but by a conscious effort to leave a positive impact on the planet.

100 Percent Films took helm as the lead production company, ensuring the the project was executed with top tier quality working alongside Ryan Staake as the Film Director. The seamless execution in Singapore was made possible by Seven Sunday Films, providing impeccable production services and utilising their local expertise on the ground to help bring this ambitious project to life.

“Working on this project with such a strong sustainability message was truly inspiring,” said Afeeq Nadzrin, Executive Producer at Seven Sunday Films. “We’re proud to have been a part of something that not only showcases creative excellence but also speaks to the values that matter for the future of our planet.”

The commercial is already making waves across various platforms, resonating with both Coldplay fans and those passionate about environmental causes. As the world tunes in to watch Coldplay’s sustainable world tour unfolds, this collaboration with DHL serves as a bold reminder that music and commerce can join forces to make a tangible difference in the fight against climate change.

Credits
Client: DHL
Agency: 180 Amsterdam
Film Production Company: 100 Percent Films
Owner: Gijs Determeijer
Head Of Production | Executive Producer: Job Sanders
Director: Ryan Staake
DOP: Kristian Zuniga
Producer (Singapore): Tiwarayi Magwenzi
Production Manager: Janneke Mushonga
Production Service Company (Singapore): Seven Sunday Films
Executive Producer: Afeeq Nadzrin
Producer: Way-J
1st Assistant Director: Gina Tan
2nd Assistant Director: Kah Hwee
3rd Assistant Director: Nady
Production Manager: Su Ping
Production Coordinator: Felician Tan & Hui Min
Production Assistant: June Teo, Shandelyn Ang, Eunice & Lim Hok Lye