Changing the game in Cosplay: Minotaur and Cosplay.Ph forge strategic partnership
![Changing the game in Cosplay: Minotaur and Cosplay.Ph forge strategic partnership](https://asset-cdn.campaignbrief.com/wp-content/uploads/sites/2/2025/02/14105842/Minotaur-and-Cosplay-PH.jpg)
Minotaur, creative culture drivers and leaders in gaming and esports community-building, communications, and innovation, has officially partnered with Cosplay.Ph, the premier cosplay and pop culture event organizer in the Philippines.
The strategic partnership underscores Minotaur’s commitment to building and empowering communities through creative brand gamification – recognizing that cosplay plays a vibrant and integral role in the current paradigm shift of customer and brand engagement.
Through this milestone partnership, Minotaur and Cosplay.Ph aim to enhance the cosplay experience with deeper community engagement, increased brands and marketing participation, and greater recognition for the power of the engaged authentic audience—a dedicated fanbase that has matured and evolved over the years.
“Cosplay is just one of the many authentic culture-driving partnerships we’ve embraced and continue to strengthen with our core creative charter of creative brand gamification,” said Jamie Paraso, CEO of Minotaur. “What started with the successful Cosplay Mania last year has now blossomed into a full-blown collaborative endeavor that aims to further solidify our commitment to game-changing creativity.”
“With Minotaur’s thrust for groundbreaking creativity, we are confident that Cosplay.Ph will have a steady guiding hand in shaping the future of our cosplay events,” said Patrick Henry de Dios of Cosplay.Ph. “We look forward to more game-changing collaborations that will bring the cosplay community the evolution it deserves.”
This partnership signals a new era for cosplay events in the country, where fans and brands alike can anticipate more creative, more immersive, and more inclusive cosplay experiences in the coming months.