Ogilvy Melbourne promotes Ant Simmons to ECD following Hilary Badger’s departure to join Leo

Ogilvy Australia has promoted group creative director Ant Simmons to ECD, filling the role left by multi-award-winning creative and best-selling author Hilary Badger, who has joined Leo Australia as an ECD.

The highly experienced creative and strategist with more that 20 years’ experience in creative leadership and branding roles, first joined Ogilvy’s Melbourne office a year and a half ago.

Prior to Ogilvy, Simmons was founder of independent agency Heartland, where he worked with an international client base including Mecca Brands Australia and Heineken Asia Pacific. He also worked on the launch of sexual consent advocacy campaign Teach Us Consent, lead by Chanel Contos.

Simmons was also previously creative director at Clemenger BBDO, Melbourne, responsible for delivering integrated thinking across traditional and non-traditional formats. This resulted in the delivery of awarded work for Myer, Deadly & Proud for Treaty, plus leading the re-brand of Belong and launching AFLW. Other senior roles including Asia-Pac regional creative director at global branding agency Elmwood, and strategy director at Passport Brand Consultancy.

Prior to Ogilvy, Badger (pictured below) spent ten years over two stints at Clemenger BBDO Melbourne, rising from copywriter to group creative director. During this time, she worked with clients in a variety of industry sectors including government, FMCG, insurance, auto, telco, tourism and sport.