Tilt names Raju Alluri as Southeast Asia CEO

Integrated creative agency Tilt, a subsidiary of HM International Holdings Limited (HKEX: 8416.HK), has appointed Subbaraju Alluri (Raju) as Chief Executive Officer – SEA, as the company accelerates its growth ambitions in Singapore and across the region.

With over two decades of leadership experience in the marketing and communications industry, Alluri has a proven track record of building agencies and driving business transformation across diverse and fast-paced Asian markets. In his new role, he will lead Tilt’s regional growth strategy, strengthen its integrated service offering, and deepen the agency’s presence across key Asian markets.

“We’re delighted to welcome Raju to the HM International family,” said William Chan Group CEO at HM International Holdings. “His extensive regional experience, entrepreneurial spirit, and strategic leadership make him the ideal choice to lead Tilt’s growth journey across Asia.”

Alluri added: “I’m excited to join Tilt at such a pivotal point in its evolution. The agency’s bold, integrated, and future-forward approach is exactly what brands across Asia need in today’s dynamic market. I look forward to working with the talented team to unlock new opportunities and build strong, enduring client partnerships.”

This appointment marks a key milestone for Tilt as it continues to grow its integrated services and client relationships under the broader strategic direction of HM International Holdings.