SBI and FCB Kinnect launch ‘Think Free – Soch Ko Kariye Azaad’ this Independence Day
August 15 2025, 10:48 am | | No Comments
This Independence Day, the State Bank of India (SBI), in collaboration with FCB Kinnect India, has unveiled a new film titled ‘Think Free – Soch Ko Kariye Azaad’, paying tribute to Shri Illuri Ajay Kumar Reddy – a true embodiment of courage, leadership, and inspiration.
The film captures the essence of freedom as the courage to think beyond boundaries. It highlights the extraordinary journey of Shri Reddy — SBI officer, Arjuna Awardee, and captain of India’s Blind Cricket Team, who led the nation to five World Cup victories. His story is a powerful reminder that true freedom begins with freeing the mind.

