Innocean Seoul picks up Silver and Bronze + GIGIL Philippines scores Silver at LIA in Branded Content and Branded Entertainment
Innocean Seoul has been awarded both a Silver and a Bronze for Hyundai Motor Company’s ‘Night Fishing.’ GIGIL earned a Silver for Mandaue Foam Home Store’s ‘Steal’ in LIA’s Branded Content and Branded Entertainment categories.
The Jury President was Peter Khoury, Regional Chief Creative Officer of TBWA\Asia and Chief Creative Officer of TBWA\Singapore.
The Branded Content Grand LIA went to TBWA\Media Arts Lab, Los Angeles for “Submerged” created for Apple. The jurors also awarded two Gold, five Silver and six Bronze Statues, along with six Finalists.
The Branded Entertainment category saw six Gold, five Silver and two Bronze Statues, plus four Finalists awarded. The Grand LIA was awarded to McCann Paris, picking up their second Grand LIA for their innovative work “The Final Copy of Ilon Specht” produced for L’Oréal Paris.
TBWA\Group China was also recognized as a Finalist for ‘The Yangzhou Qiao Bei Musical Suite.’
