Cadbury 5 Star and Cricket Scotland Celebrate World Cup Qualification With ‘Do Nothing’

As the rest of the cricketing world was busy sweating through qualifiers, worrying about Net Run Rates, and analyzing pitches, the Scotland’s Men’s Cricket Team unveiled the secret strategy behind their qualification to the ICC Men’s T20 World Cup 2026: Do Nothing.

Cadbury 5 Star and Cricket Scotland have joined forces in a relaxed partnership to celebrate the ultimate “Zoned Out” win. This playful collaboration is a nod to 5 Star’s long-running ‘Eat 5 Star, Do Nothing’ tagline, and a clever reference to Scotland’s unusual route into the tournament. While other teams battled hard through qualifiers, a spot opened up, and the most chilled-out team got chosen. Scotland, being the highest-ranked team taking it easy, received the invite.

This serendipitous turn of events has sparked this perfectly relaxed partnership. The team has now arrived in India, and their journey is a masterclass in taking it easy: no last-ball drama or frantic boundary-counting, just 5star’s mantra of ‘Do Nothing. Cricket Scotland, leaning into the joke with a perfect sense of timing, marked their arrival with a social media post of players enjoying 5 Star bars, cheekily captioning it: “Glad to have made it to India. Eat 5 Star. Do Nothing.” The post was a playful nod to their unusual route into the tournament as the highest-ranked team in standby mode, turning a late call-up into a clever brand moment.