Allianz launches ‘No Filter’ spot via GIGIL Philippines showcasing how they are an insurance company for sustainability

Allianz Insurance has partnered with GIGIL Philippines to deliver this ‘No Filter’ spot showcasing how the world can’t be fixed with a filter.

Insurance companies in the Philippines all look the same and sound the same, which is why Allianz took a different approach and commitment to sustainability. In 2020, the company invested more than USD 8.6 billion in renewable energy projects, protecting over 49 million vulnerable people in Asia, Africa, and Latin America. In the Philippines, it has launched major projects to support green transportation. To differentiate Allianz from everyone else, the brand publicly claimed its position as the insurance company for sustainability.

Take out a policy from Allianz, and you help save the planet: a potentially effective message to the Filipino millennial who was the target of this campaign, because saving the world means the world to them.

VIEW THE FILM

Credits
Account Director: Micco Balana
Agency Producer: Cheese Bagnes
Art Director: Maggie Querido
Assoc Creative Director: Leslie Cua
Chief Creative Officer: Badong Abesamis
Chief Creative Officer: Herbert Hernandez
Client: Gino Riola
Client: Kenneth Yu
Client: Raph Banico
Copywriter: Nikka Melchor
Director: Joel Bohol
Managing Partner: Jake Yrastorza
Senior Art Director: JR Bumanglag