Dentsu International Hong Kong appoints David Chan to Head of Trading and Partnership

August 18 2021, 10:01 am | BY Kim Shaw | No Comments

Dentsu International Hong Kong has announced the appointment of David Chan as Head of Trading and Partnership for its Media Service Line.

Chan will report to Anna Chan, Media CEO, dentsu International Hong Kong and will oversee all delivery of media investment and trading capabilities across the network, as well as the development of partner solutions with media and tech allies. This includes driving relationship with key publishers, vendors, and platform owners, pioneering part-nership innovation and success.

Chan’s career spans almost 20 years across accounting, business advisory, finance operation and agency management. He has led large finance, trading, and operations teams for agencies, and has a deep understanding of media investment along with ex-tensive analytical and financial experience.

Prior to dentsu International, Chan was the Managing Director of Publicis Media Hong Kong. He has worked with a broad portfolio of brands including GSK, Samsung, ICBC. Royal Caribbean, LVMH and Richemont. In his early career, he worked at Price-waterhouseCoopers and Arthur Andersen & Co. He is also a member of Hong Kong Insti-tutes of Certified Public Accountants (HKICPA) and Association of Chartered Certified Accountants (FCCA).

“David has a track record of building business growth and driving strong relationships with clients and partners. He will head the trading and partnership team to deliver abso-lute focus on success for our clients and provide invaluable counsel as the media land-scape evolves,” said Anna Chan.

Chan said: “Our industry is experiencing so much change. 2020 has been a catalyst for digital econ-omy where we’ve seen significant shift in consumer behaviour. With data and insights at the helm, media planning and buying with an integrated approach is a must. I look for-ward to working with the teams and partners, to ensure that we are providing our clients with the best investment opportunities and trading solutions in the marketplace.”