THE WORK 2022 ASIA HOT LIST #12: WOLF BKK
There were several top agencies in Asia that put in strong creative performances over the last 12 months and this is recognised with their high ranking in Campaign Brief’s THE WORK 2022. Over this week, Campaign Brief Asia showcases the work of those that made THE WORK 2022 Asia Hot List…
Ranking #12 in Asia are WOLF BKK Thailand with 16 Acceptances to THE WORK 2022. WOLF BBK were also #4 most awarded agency in Thailand, moving up from 8th position in 2021.
WOLF BBK’s SC Asset campaign “Feel Like a New Home” received the agencies most Acceptances with 4. All scoring 3 Acceptances each are “Guilty Free Festival” for Central Department Store, Robinson’s “The Wedding Gift” and work for both Calbee BunBun Snack and SCB Abacus brand Money Thunder.
This year, Campaign Brief’s THE WORK 2022 received a record 4,197 entries – up from last year’s record number of 3,672 entries, 2,611 entries in 2020 and 2,788 entries in 2019.
The top country for entries to Campaign Brief’s THE WORK this year was Australia with 1238 entries (up from 962 entries last year). THE WORK also received 482 entries from Thailand, 426 from Philippines, followed by China with 401, India with 370, Taiwan with 309, Singapore with 267, New Zealand with 221 and Hong Kong with 214.
