LiQuid launches Bangkok office to strengthen Southeast Asia presence
Independent production company LiQuid has officially opened a new office in Bangkok, marking a major milestone in the company’s evolution from passion project to regional production partner. The expansion comes alongside the establishment of a satellite office in Singapore, extending LiQuid’s capabilities and presence across Southeast Asia.
Founded by Daniel Agus Susanto, LiQuid began in Jakarta in 2004 as a creative side hustle—shooting profile videos, weddings, and small-scale multimedia projects. What started as a solo pursuit soon grew into a full-fledged production house with a strong reputation for flexibility, craft, and creative clarity.
After experimenting with various creative services, LiQuid made a defining shift in 2015 to focus exclusively on video production. The team’s big break came in 2016 with its first TV commercial project—an opportunity that helped move the business from informal gig work to serious commercial production.
“By 2017, I brought in our first team member. That same year, we worked on a major Bank Mandiri project through another production house. That collaboration became a launchpad. The team grew slowly—2, then 4, then 5 people,” said Susanto.
Since then, LiQuid has steadily grown into a 15-person operation, delivering work for regional brands and agencies across Indonesia and beyond.
“Our philosophy has always been about adaptability,” said Susanto. “The name ‘LiQuid’ reflects how we operate—fluid, responsive, and collaborative in any creative environment. That same mindset has guided our regional growth.”
The decision to open in Bangkok, one of Asia’s most dynamic production hubs, was a strategic one. With an increasing number of projects taking place in Thailand, LiQuid saw an opportunity to bridge the gap between clients in Jakarta and complex international shoots.
“Producing in Bangkok can be intimidating for some clients,” Susanto added. “There are cultural and logistical layers that can complicate things. LiQuid’s presence here simplifies the process—clients work with one integrated team, one clear brief, and one consistent standard from start to finish.”
The Singapore satellite office further supports LiQuid’s growing footprint in Southeast Asia, enabling faster collaboration with regional agencies and providing the agility needed for international projects.
From award-winning campaigns at the Citra Pariwara awards to multi-market productions, LiQuid continues to build its reputation as a reliable partner that delivers with heart and precision.
“With our new Bangkok office, we are out to bring our trademark clarity, creativity, and collaborative approach to a broader regional stage,” concludes Susanto.
