VitaKeratin and GIGIL bring Fyang back into the spotlight in new ‘Body Double’ film
GIGIL Philippines has created a new spot for VitaKeratin titled ‘Body Double,’ starring Filipino singer and Pinoy Big Brother winner Fyang, and directed by Kiran Koshy.
In the film, Fyang is frustrated by the constant question of where she’s been since stepping out of the spotlight. The solution? She decides to solve the problem by creating an army of body doubles to appear everywhere at once.
Shot in one day across a studio and a real Manila wet market (with a fly-on-meat moment intentionally kept in), the campaign made an immediate impact, racking up 9 million views in its first 24 hours.
Credits
Brand: VitaKeratin
Project Title: Body Double
Director: Kiran Koshy
Agency: GIGIL
Creative Partners: Herbert Hernandez, Badong Abesamis
Creative Director: Alvin Adriano
Creatives: Patrise Calumpag, Azi Oh, Ronchris Cosme
Strategic Planner: Nanais Hernandez-Padernal
Associate Account Director: Adel Clemente
Producer: Sasa Abella, Denise Blanco Elizon
Production Co: KATOK
Executive Producer: Anne Marie Rodriguez
DOPs: Sven Lippold, Carlos Mauricio
Production Manager: Danz Molina
Location Manager: Peewee Languido, Tam Cunanan
Production Staff: Lykah Peconcillo, Fifi Veslino
1st AD: Bombi Plata
2nd AD: Daphne Esplana
Production Designer: Ade Leung
Propsman: Jackson Natividad, Anthony Peconcillo
Hair & Make Up: Osh Medina
Casting: Carlos Lapira, Lyza Madil
Post: IKIGAI DIGITAL
Offline Editor: Claire Villa-Real
Colorist: Fred Bensan-Aragon
Online: Team Ikigai Digital
Sales Producer: Camille Regis
Post Producer: Sieren Tuplano
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