Havas Malaysia strengthens leadership with promotions and new appointments

Havas Malaysia has announced a series of senior promotions and leadership appointments as the agency continues to strengthen its capabilities and support its next phase of growth.

These leadership changes come as Havas Malaysia focuses on building scale, deepening expertise, and further integrating its Village model across Creative, CX, and Health, in line with the network’s global strategy, Growth, Powered by Desire.

As part of this transition, Bowie Tiong has been promoted to General Manager, expanding her remit to include business performance, client leadership, and operational oversight. With a strong background in strategy and client leadership, Bowie will play a key role in guiding the agency’s ongoing development.

Ie-Tsen Cheng joins Havas Malaysia as Business Director, bringing experience across telco, food services, automotive, and FMCG categories. He will lead client management and business growth for Havas Creative, working closely with the leadership team to support client partnerships and agency momentum.

Keith Ho has joined as Senior Planning Director and will partner with Ananda Swinburne, Planning Director, to further strengthen the agency’s strategic planning capability, with a focus on insight-led thinking and effectiveness across the creative offering.

Allen Liew has been promoted to Creative Technologist, Havas CX, recognising his long-standing contribution to the network and his role in advancing the agency’s technology, innovation, and experience-led capabilities. His appointment further strengthens Havas’ CX offering as a core pillar within the agency’s integrated model, bringing together creativity, technology, and experience design to create meaningful brand experiences that deliver value for both people and business.

Nizwani Shahar, CEO Havas Malaysia, said: “Growth at Havas Malaysia is driven by our people. By recognising internal talent and bringing in new leadership capabilities, we’re reinforcing a culture that values collaboration, strategic thinking, and long-term partnerships. This leadership team is well positioned to guide the agency forward as we continue to evolve alongside our clients.”

The announcement follows a strong creative year for the agency, reinforcing Havas Malaysia’s position as a growing and competitive player in the local market. With this strengthened leadership team, Havas Malaysia remains focused on sustainable growth, strong client partnerships, and the delivery of impactful creative work.