adfest 2027, 30&BEYOND, is now open for program proposal submissions until 30 November 2026
adfest turns 30 in 2027, and the festival is looking for the next idea that changes everything. Creatives, brand leaders, platform specialists, creators, filmmakers, production experts, technologists, game creators, entrepreneurs, innovators, educators, entertainers – or simply anyone shaping the future of creativity and culture – are invited to submit.
30&BEYOND is a testament to adfest’s commitment to connecting culture, craft, creativity, and technology. It celebrates the journey the festival has shared, the community that has made it possible, and the limitless possibilities that lie ahead: 30 years of ideas, 30 years of people, 30 years of connections and 30 years of technology pushing boundaries.
But turning 30 isn’t about looking back. It’s about looking ahead. 30 isn’t a finish line, because human creativity doesn’t have one.
Thirty years have taken the industry from the broadcast clock to an audience that responds, participates and creates in real time. Media has fragmented. Creators have become media owners. Technology is transforming how ideas are imagined, made and distributed. AI is changing creative possibilities at extraordinary speed.
Through these seismic shifts, one truth has remained constant: humanity and creativity create resonance. The kind of creativity that moves hearts, shapes cultures and drives meaningful change will always require human courage, curiosity and conviction.
As adfest steps into its next decade, it is looking for original, inspiring, and relevant content for the adfest 2027 program – not simply to tell audiences what is happening now, but to explore what happens next.
Ideas are welcome from advertising and marketing, but also from the wider worlds of culture, entertainment, technology, gaming, film, music, media, creators, design, entrepreneurship and innovation.
Possible content tracks to explore include, but are not limited to:
Creativity & Technology
Explore how emerging tools, platforms and technologies are reshaping creativity – and what happens when technology becomes a creative collaborator rather than simply a tool.
Experience & Engagement
Explore how brands, creators and communities can earn attention, create participation and build meaningful connections in a world where audiences increasingly choose what – and who – they engage with.
Culture & Community
Explore how creativity reflects, challenges and shapes culture, identity and social change. Bring perspectives, behaviours and ideas from across Asia and beyond that the rest of the world should know about.
Ethics & Responsibility
Examine the responsibilities that come with greater creative power – from AI, data and intellectual property to representation, authenticity and trust.
Futures & Possibilities
Look beyond today and imagine what comes next. Challenge accepted wisdom. Explore new creative disciplines, business models, behaviours and possibilities that may reshape the industry – or create entirely new ones.
Proposals don’t need to be constrained by these tracks. 30&BEYOND is about discovering ideas that haven’t been thought of yet. adfest welcomes different voices, different disciplines, different cultures and different ways of presenting ideas. Above all, it wants content that makes people think, question, participate and connect.
Says Vinit Suraphongchai, Chairman, adfest: “For 30 years, adfest is proud to be a part of the creative community. A space where we come together to make lifelong friends, exchange ideas, and discover something new. I hope we never lose that curiosity. That hunger to learn and relearn. Whatever changes are beyond, adfest will always be a place for new voices and possibilities.”
For more details on proposal submissions, go through the Program Proposal Guide, and submit a proposal online here by 30 November 2026.
Submission does not guarantee selection, as program slots are strictly limited. Selected speakers will receive a complimentary pass to adfest 2027. adfest does not pay speaker fees or cover travel and accommodation.
For proposal submission enquiries, contact [email protected].
adfest 2027, 30&BEYOND, will take place from 18–20 March 2027 at the Royal Cliff Hotels Group, Pattaya, Thailand.
adfest is one of Asia’s leading international creative festivals, celebrating creativity, culture and innovation. Since 1998, it has brought together the creative community across Asia and beyond to recognise outstanding work, exchange ideas, nurture talent and celebrate the diverse cultures and perspectives that inspire creativity.
As a not-for-profit organisation, adfest is committed to nurturing and supporting the creative industries across Asia Pacific and MENA. It is one of only 7 regional creative festivals featured in the WARC Creative 100 Rankings, one of 12 awards included in the Campaign Brief Asia Rankings, and one of 22 awards recognised in The Drum World Creative Rankings.