New appointments at Tribal DDB Singapore

Tribal DDB Singapore has appointed Chris Lim and Nicole Pang to assume the roles of Associate Creative Directors.

Lim was formerly head of copy at Tribal DDB Singapore, and prior tothat creative group head at DDB Singapore. Pang was head of digitalat Saatchi & Saatchi Singapore providing strategic leadership for Sony Ericsson, TigerBeer, Navy and UOB.

Jeff Cheong, Executive Creative Director of Tribal DDB Singapore said,”Nicole’s astute sense for business paired with the media-agnostic,Chris Lim, makes for a natural fit to produce Catchfire work.”

Theagency’s most recent creative addition, Lim Si Ping, was the Best ofShow winner at the Singapore Crowbar Awards 2009 – an annual platformfor emerging young creatives.

A former Lasalle student, SiPing joins Tribal DDB Singapore, as a junior art director. Anindependent artist, who goes by the moniker PixelPastry, Si Ping’s workhas featured in publications in the UK, Germany and Austria. She wasvoted as one of the Top 20 up and coming illustrators in 2006.

“SiPing is a young and successful international artist. Her eclecticskills will bring a new dimension to the crew.” Cheong continued.