Call for entries to One Show

This year’s One Show recognizes the ONEderful world with a whimsical new marketing campaign, created by Washington, DC-based agency Design Army. The 2012 One Show Call for Entries poster is the centerpiece of the campaign and features information and categories for all four of The One Club’s annual awards shows: the One Show, One Show Design, One Show Interactive and One Show Entertainment. The deadline to enter all shows is January 31, 2012.

“Last year, the One Show received 20,000 submissions from 61 countries for the three competitions and we look forward to expanding our worldwide creative community even further in 2012,” says Kevin Swanepoel, President of The One Club.

Winners will receive Gold, Silver and Bronze Pencils at three award shows the week of May 7th, 2012 in New York City. The One Show, One Show Interactive and One Design awards shows are all presented as a part of Creative Week NYC, a celebration of creativity in advertising design and new media, which runs May 7th-13th, 2012.

One Show Entertainment, celebrating the best branded entertainment of the year, will take place in Los Angeles in June of 2012.

A new One Show category this year is “Brand Transformation,” sponsored by Facebook.  This category recognizes work done by an agency that has the potential to change its client’s business. This could include a product or service (software, hardware or content) that changes the way consumers engage with the brand.

Entries for all One Show competitions are judged by elite international juries of art directors, copywriters and creative directors. Full jury lists can be found at: www.enteroneshow.org