Y&R nett digital Remy Martin work in Vietnam

Y&R Vietnam in partnership with Y&R Group’s digital agency VML Qais Singapore has been appointed as Rémy Martin Vietnam’s digital agency of record. Projects include master brand website (Centaur Spirit) as well as the activation site for Rémy Martin’s sponsorship of the Cannes Film Festival.

Rémy Cointreau Marketing Manager Indochina Timen Swijtink said, “Y&R and VML Qais showed an in-depth understanding of our market and category as well as wonderful creative prowess that can be hard to find in Vietnam’s chaotic digital environment.”

Y&R Vietnam CEO Matthew Collier said “Rémy Martin’s desire to increase their presence across the digital landscape drove their search to find the best partner in market. It is an honour to be appointed by such a prestigious brand and, in conjunction with VML Qais Singapore, we’re looking forward to building the brand’s footprint over the months and years to come.”

Added Tripti Lochan, CEO of VML Qais, “Partnering with Y&R Vietnam from our regional hub in Singapore has been a rewarding experience, both in terms of being named digital AOR, and having seen the exciting potential for digitally-led marketing in Vietnam.”