VML IM2.0 expands into southern China

VML IM2.0 has expanded into China adding Guangzhou to existing operations in Beijing and Shanghai. The Guangzhou team will be led by Vanus Lin.

VML IM2.0 launched in mid-October following VML’s acquisition of im2.0 Interactive Group. Since becoming part of the Y&R network, VML IM2.0 is also exploring synergies with Y&R China’s offices in Beijing, Shanghai and Guangzhou.

Commenting on the expansion, VML IM2.0’s Chief Executive Officer Chris Tung said, “The plan is to build up a full service office serving all Southern cities by end of 2014. We expect to have a team of 30 to 40 people there in the near future. This will make VML IM 2.0’s Guangzhou offering quite unique in that most major digital agencies only have an account team serving the South, not full services. This is yet another example of VML IM 2.0 being ahead of the curve in digital marketing.”

VML IM2.0 is led by Chief Executive Officer Chris Tung and Chief Operating Officer Yi-Chung Tay. Both Tung and Tay are former Marketing VPs from PepsiCo Greater China, with many years of marketing, digital innovation and strategy experience between them.

VML now has multiple offices in the Asia-Pacific region including: VML Tokyo, VML Qais Singapore, Indonesia, India and VML Australia.