Saatchi & Saatchi Singapore forms integrated Pampers team with four senior hires
Saatchi & Saatchi Singapore has formed a new integrated team boosting the agency’s experience and capability. Nick Morrell, Falk Fuhrmann, Paul Copeland and Tim Ball will be working on Saatchi & Saatchi’s global and regional Procter & Gamble’s Pampers account from the agency’s Asia-Pacific hub in Singapore.
Joining Copeland in Singapore are Morrell and Fuhrmann who have relocated from Saatchi & Saatchi London, and Ball who has joined from M&C Saatchi London.
“2014 is a year of continuous growth for Saatchi & Saatchi Singapore, and we welcome having this team in our agency servicing the needs of our clients both regionally and globally,” said Paul Roebuck, CEO of Saatchi & Saatchi Singapore and Malaysia.
“Asia, as a region, is still maintaining healthy birth rates and is quickly transforming socially, creatively and in digital media penetration,” said Copeland, Regional Creative Director. “Our purpose is to get our client on the front foot creatively in a highly competitive market.”
“It is exciting to see how having our team co-located with regional and global clients enhances the way we work towards common goals,” said Fuhrmann, Strategy Director.
Morrell is Regional Business Director and oversees Saatchi & Saatchi’s work with Pampers in Asia-Pacific and Middle East and Africa, as well as their global pants business and point of market entry programme. His experience includes work for British Airways, McDonald’s, Renault, Samsung and the UK Government’s award-winning Think! road safety campaign. Prior to joining Saatchi & Saatchi in 2010, Morrell worked at Publicis, M&C Saatchi, Leo Burnett and BMB.
Fuhrmann is Strategy Director on Pampers in Asia-Pacific and Middle East and Africa. He is the global strategic lead on Pampers’ pants business and point of market entry programme. Previously based in Europe, Fuhrmann has worked at DDB Tribal in Dusseldorf and McCann Erickson Frankfurt.
Copeland is Regional Creative Director on Pampers Asia-Pacific and global projects, and has worked in many of the top 10 agencies in London including BBH, Fallon, Lowe and Grey. He has won multiple awards at the Cannes Lions International Festival of Creativity, D&AD and BTAA. Before moving to Singapore, Copeland also ran his own successful ideas business in London, Small-Creative.
Tim Ball is Project Director. He moved to Singapore from London where he was Director of Digital Delivery at M&C Saatchi. With 16 years of experience in the advertising industry, Ball has worked with the likes of Barclays Bank, Diageo, Deloitte, IKEA, Volkswagen, and The Guardian newspaper.
Photo caption from left to right: Falk Fuhrmann, Nick Morrell, Paul Copeland, Tim Ball
5 Comments
Have you ever seen so many men, happy to work with diapers?
4 white men selling diapers to Asian women
“Asia, as a region, is still maintaining HEALTHY BIRTH RATES and is quickly transforming socially, creatively and in digital media PENETRATION,
1- What’s he banging on about? The birth rate especially among middle class couples (those who can afford Pampers) are below replacement rate. Go check with those who know i.e. Everyone.
2-He managed to stick in ‘penetration’ in his quote so all’s forgiven.
Welcome to Singapore, Paul!
@Choc: so what if they are 4 white men selling to asian women…whats your point….you prefer 4 asian men ya?
Good luck to them though…its a dreadful category….i thought one only got those jobs if one was being punished or not considered very good at ones job but clearly times have changed….these 4 looks like they have hit the jackpot.
Does it really take that many men to change a nappy?