Andrea Conyard appointed to drive Havas Creative Group Singapore’s growth ambitions

Havas Creative Group Singapore has appointed Andrea Conyard as Group Managing Director, Singapore. The industry veteran returns to Havas, where he began his career almost 20 years ago and will be responsible for all of the Havas Creative Group’s operations in the market. The appointment will be effective January 2016.

Conyard (pictured left) joins the group with 20 years of experience at some of the top agencies in Singapore, working with the biggest and most iconic brands in the country. His knowledge and curiosity for the industry is broad, but his experience and insight into digital continues to focus and fuel his curiosity and vision for how the industry and brands must evolve in this ever and faster changing world.

“My goals remain simple and pragmatic – stay curious, innovate, create great work, always keep teams motivated and happy, break rules, explore new ideas, take risks and above all: be measurable and accountable”, Conyard said.

Most recently, as the Managing Director of GYRO, a B2B agency, he started the agency’s Singapore operations and was instrumental in leading the overall business output of the agency as well as driving business growth, reaching a total staff strength of more than 30 people within just 2 years and winning key accounts such as Twitter, Sports Singapore and Singtel.

His career, before Gyro, spanned OgilvyOne, Arc Worldwide, Grey and Wunderman where he oversaw Singtel, Diageo, IBM, Daimler Chrysler, HP, SKii, Tiger Beer and Oracle, to name a few.

“With a solid track record of leadership excellence, sharp business acumen, an exceptional mind-set and his expertise in innovative & digital solutions, I believe Andrea is a great asset to complement our ambitions in the market and the region. Singapore remains a strong focus for the group and Andrea will enjoy all the support required of the global and regional teams to fulfill our ambitious growth targets”, said Levent Guenes, CEO of the Havas Creative Group in Southeast Asia.

Besides driving the integration and collaboration of all Havas Creative and Media units under the same roof, Conyard is tasked to push the development of fully integrated content platforms across Creative, PR and Media, utilising the group’s existing Havas Village and regional collaboration concepts.