Gold to GREYnJ United and Sour Bangkok with Thailand agencies awarded 15 Statues at LIA

The results of the London International Awards judging, that took place early last month in Las Vegas, have been released and Thailand agencies performed very well. In total 88 Statues were awarded to Asia and Thailand accounted for 15 of these – 2 Gold, 6 Silver and 7 Bronze.

Gold statue winners were GREYnJ United, Bangkok and Sour Bangkok.

GREYnJ United’s Gold was in the Branded Entertainment category for K PLUS “Friendshit”. The agency also picked up 2 Silver statues for the same campaign. SOUR Bangkok’s Gold statue was also in Branded Entertainment for “Girl from Nowhere”.

TBWA\Thailand was another strong performer with 4 Silvers and a Bronze for their latest McDonald’s print work.

Thailand statue winners were:

Dentsu One (Bangkok), Bangkok

·       Bronze – Design – Direct Marketing – Consumer for Zantiis titled “Clean Light Hand Soap”

GREYnJ United, Bangkok

·       Gold – Branded Entertainment – Scripted Short Film for K PLUS titled “Friendshit”

·       Silver – TV/Cinema/Online Film – Banking/Financial/Insurance for K PLUS titled “Friendshit”

·       Silver – TV/Cinema/Online Film – Humor for K PLUS titled “Friendshit”

J. Walter Thompson, Bangkok

·       Bronze – Health & Wellness – Craft – Cinematography for Kleenex titled “Tiny Doll”

Ogilvy Group Thailand, Bangkok

·       Bronze – Print – Public Service/Social Awareness for Freeland.org titled “Tigers”

·       Bronze – Print – Public Service/Social Awareness Campaign for Freeland.org – Kill One, Kill All titled “Tigers”, “Bears”, “Wolves”

·       Finalist – Print – Public Service/Social Awareness for Freeland.org titled “Bears”

·       Finalist – Print – Public Service/Social Awareness for Freeland.org titled “Wolves”

·       Finalist – TV/Cinema/Online Film – Confections/Snacks for Voiz titled “The Secret”

SOUR Bangkok, Bangkok

·       Gold – Branded Entertainment – Scripted TV Show for Girl from Nowhere titled “Girl from Nowhere”

TBWA\Thailand, Bangkok

·       Silver – Poster – Art Direction Campaign for McDonald’s titled “The Meeting”, “Rooftop Soccer”, “Morning Shift”, “Graffiti”, “Designer”

·       Silver – Poster – Use of Photography Campaign for McDonald’s titled “The Meeting”, “Rooftop Soccer”, “Morning Shift”, “Graffiti”, “Designer”

·       Silver – Print – Art Direction Campaign for McDonald’s titled “The Meeting”, “Rooftop Soccer”, “Morning Shift”, “Graffiti”, “Designer”

·       Silver – Print – Use of Photography Campaign for McDonald’s titled “The Meeting”, “Rooftop Soccer”, “Morning Shift”, “Graffiti”, “Designer”

·       Bronze – Print – Consumer Campaign for McDonald’s titled “The Meeting”, “Rooftop Soccer”, “Morning Shift”, “MGraffiti”, “Designer”

·       Finalist – Poster – Consumer Campaign for McDonald’s titled “The Meeting”, “Rooftop Soccer”, “Morning Shift”, “Graffiti”, “Designer”

The Leo Burnett Group Thailand, Bangkok

·       Bronze – TV/Cinema/Online Film – Banking/Financial/Insurance for TQM Insurance Broker titled “Frank Talk”

·       Bronze – TV/Cinema/Online Film – Humor for TQM Insurance Broker titled “Frank Talk

“Judging at LIA is a one of a kind experience,” commented Anuwat Nitipanont, Deputy Chief Creative Officer at BBDO Bangkok and TV/Cinema/Online Film Juror. He went on to say, “Imagine that you are picking up the best pieces of ads in 2018 that will set the tone for what creativity looks like moving forward, while casino-goers are gambling on their luck outside the judging room. We experience the same unexpected juxtaposition when Thai ads appear on the judging screen after having watched hundreds of sleek, sophisticated and Hollywood-like ads. It is a very contrasting and surprising feeling. You can be sure to see some reactions, whether laughing or tearful. I’m glad to see Thai ads perform very well alongside the best pieces of the show.”

This year, twelve GRAND LIAs for the best of categories were awarded – see all of them here.

The following companies were honored with the 2018 Global Of The Year Awards:

Global Network of the Year: McCann Worldgroup

Global Music & Sound Company of the Year:  Rumble Studios, Sydney

The following companies were honored with the 2018 Regional Of The Year Awards for Asia:

Regional Network of the Year for Asia: Dentsu

Regional Production Company of the Year for Asia: Illusion, Bangkok

DOWNLOAD ALL THE WINNERS HERE: 2018LIA_WinnersList.xls

View all the Winners and Finalists with media and full creative credits.

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