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  • TBWA\Thailand brings 365 days of One Bangkok to life in anniversary campaign

    An anniversary not just to celebrate, but to appreciate every day we come together as one universe at One Bangkok. 25 Oc…

  • TBWA\Singapore and FairPrice bring Chinese New Year to life through everyday moments

    TBWA\Singapore has created FairPrice Group’s 2026 Chinese New Year campaign, “Every Celebration Made A Little Be…

  • RHB and THE SHOUT GROUP celebrates self-worth and resilience in Chinese New Year film ‘Dignity’

    RHB Bank has released its latest festive film, ‘Dignity,’ created by long-time agency partner THE SHOUT GROU…

  • IKEA turns art into furniture in ‘Affordable Masterpieces’ campaign via Memac Ogilvy

    IKEA and Memac Ogilvy have launched ‘Affordable Masterpieces’ in Saudi Arabia and Bahrain, a campaign that c…

  • Ghadi Detergent celebrates India’s everyday life in new film ‘Anokhe Desh ke Anokhe Mael’

    RSPL Group’s flagship brand, Ghadi Detergent, has launched a new film titled ‘Anokhe Desh ke Anokhe Mael,&#8…

  • Volvo and Grey Malaysia launch ‘SELAMAT’ to reintroduce safety ahead of ES90 debut

    To ignite attention to Volvo’s latest new model launch, the ES90, Volvo Malaysia instead launched an entirely new car …

  • Bestads Best of the Week Reviewed by Alice Chou, Chief Creative Officer, Dentsu Creative, Taiwan

    Each week Bestads [the global arm of Campaign Brief] picks the very best advertising in the world, in every medium – w…

  • Odd Assembly launches “Funny Business”; to mark next chapter as a global creative company

    Odd Assembly has launched “Funny Business”, its first self-initiated campaign, using the project as a clear …

  • Spritzer celebrates family and health this Chinese New Year with ‘Unstoppable Love’

    Chinese New Year is a season of reunion, reflection, and renewal. This year, Spritzer invites Malaysians to celebrate th…

  • Viettel 5G’s ‘Uncle Badass’ turns Lunar New Year road trip into a celebration of modern families

    The Friday Vietnam has created a new Lunar New Year film for Viettel 5G, titled Uncle Badass, which grabs attention by b…

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