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Four in a row for Ogilvy as Asia’s Creative Network of the Year in 2025 Campaign Brief Asia Creative Rankings: Dentsu and TBWA move up to rank #2 and #3, followed by Leo #4 and VML #5
Ogilvy has extended its run as Asia’s most awarded network for the fourth consecutive Campaign Brief Asia Creative…
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Asian Paints and Kinnect brings cricket to life with new musical anthem across India
In India, the game of cricket is celebrated with unfathomable fervour and delight. Every time Team India walks onto the …
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Edelman wins Singapore Tourism Board public relations mandate
The Singapore Tourism Board (STB) has appointed Edelman as its public relations agency, following a competitive pitch. T…
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Maybank partners with Alchemy79 and Directors Think Tank for Chinese New Year campaign
For Chinese New Year 2026, Maybank Malaysia collaborated with Alchemy79 and Directors Think Tank, led by director Sling …
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TNB’s Chinese New Year film “Roaring Blessings” encourages empathy over first impressions
How often do we form judgments about others before truly understanding their story? Tenaga Nasional Berhad’s (TNB)…
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KFC Thailand flips Chinese New Year traditions with crispy, collectible Whole Fried Chicken
Chinese New Year celebrations in Thailand have moved beyond tradition. This year, KFC Thailand redefines the festive sea…
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Taco Bell Korea partners with GUT Asia to launch “Love at First Tilt” Valentine’s campaign
This Valentine’s Day, Taco Bell is leaning in, just not the way you’d expect. Taco Bell has long been known for its …
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VML Thailand turns sauce sachet into cultural solution for Lotus’s this Chinese New Year
In the high-stakes world of Chinese New Year offerings, tradition is non-negotiable. A whole chicken, complete with head…
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Sri Lanka back in the Campaign Brief Asia Creative Rankings as Phoenix Ogilvy tops National table
After drawing a blank in last year’s Campaign Brief Asia Creative Rankings, Sri Lanka returns to the charts in 2025 wi…
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Leo India creates tongue-in-cheek film for Flipkart’s unlikely T20 World Cup sponsorship
As the T20 World Cup fever catches up, Flipkart, India’s homegrown online marketplace, makes an unexpected announcemen…
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