Lowe Singapore clears up hair-growth myths

| | 1 Comment

Anti_Hairfall_1_Whiskey.jpgClear Anti-Hairfall Shampoo is clinically proven to prevent hair loss. To dramatise this, Lowe Singapore created a series of receding hair typefaces, and used them in copy-driven ads ridiculing unproven hair-growth myths.

Credits:

Chief Creative Officer:

Dominic Stallard

Executive Creative Director:

Dominic Stallard

Creative Director:

Ang Sheng Jin

Creative Director:

joseph cheong

Copywriter:

joseph cheong

Art Director:

Ang Sheng Jin

Art Director:

Alex Tan

Account Director:

Subarna Prabhakar

Agency Producer:

Jacqueline Wong

Illustrator:

Richard Wilkinson

HAIRMagnet2.jpgHairfall3.jpg