Leo Burnett Manila releases touching McDonald’s Mother’s Day message

It’s that time of year again when the world celebrates all mothers on Mother’s Day. In this film, McDonald’s Philippines and Leo Burnett Manila depicts a seemingly ordinary day between a working mother and her daughter at McDonald’s.

An awkward moment ensues and the mom contemplates their life together.

The spot was shot by Joel Limchoc via Pabrika Philippines.

Credits
Chief Creative Officer: Raoul Panes
Creative Director: Mela Advincula
Assoc Creative Director: Kina Jauregi
Creative Group Head: Spiro Barroga
Art Director: Stephanie Tan
Associate Producer: Marianne Magalona
Casting: Edge Pasion
Production Company: Pabrika Philippines
Director: Joel Limchoc
Producer: Steve Vesagas