Wildlife hunting happens every day in Thailand. WARF (The Wild Animal Rescue Foundation of Thailand) stands for protecting and rescuing wild animals.
This print ad, via Leo Burnett Thailand, builds awareness of the issue by showing how losing one wildlife can effect another, and also triggers people to support WARF foundation to continue their wildlife saving mission.
Advertising Agency: Leo Burnett Thailand
Chief Creative Officer: Sompat Trisadikun
Executive Creative Director: Paruj Daorai
Art Director: Kroekkiat Chanthakitnukul
Copywriter: Vachira Pashekrepapon
Client Service: Pitchaya Chanwanitkulchai
Agency Producer: Kanokporn Siriseree
Production Company: Illusion Bangkok
Illustrator: Illusion Bangkok