Cannes Contenders: 303 MullenLowe, Sydney

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How will Asia-Pacific perform at Cannes this year? In the lead up to the Festival, Campaign Brief will be showcasing the work we hope will impress the judges…

Netflix: Birds Review Bird Box
303 MullenLowe, Sydney
The new Netflix movie thriller, Bird Box, launched with a fun idea. ‘Birds Review Bird Box’ used talking birds to review the movie and even quote lines from the film. Picked up by Entertainment Tonight, the reviews were made for social and showed that scary movies can start fun conversations. At the start of 2019, Bird Box was all the internet was talking about.

Budget Direct: It’s a Mystery
303 MullenLowe, Sydney
A detective simply known as the ‘Sarge’ is called to a series of inexplicable, supernatural incidents. But, no matter how bizarre the phenomenon he investigates, the thing that’s really bothering him is a much more practical concern – why are these people paying so much for their insurance? It’s a mystery.

Harley-Davidson: Sound of freedom
303 MullenLowe, Sydney
To make Harley part of the conversation on #WorldRelaxationDay, 303 MullenLowe Sydney created a guided meditation track where the only instrument was the soothing purr of a Milwaukee-Eight engine.

We are inviting agencies to showcase your agency’s best chances at Cannes this year. Open to all Asian based agencies entering Cannes this year. Just email with a paragraph or two on each of your best chances at this year’s festival. Include a link to the case study/TVC or supply jpegs if it is print.