Cheil Hong Kong, Ogilvy Hong Kong, Ogilvy Thailand + Dentsu Tokyo score multiple shortlists in Print/Poster/Billboard and Ambient categories at LIA
The London International Awards has released the shortlist for the Print/Poster/Billboard and Ambient categories. 14 entries from Asia are shortlisted.
Asia’s best performer is Cheil Worldwide Hong Kong with 5 entries that have made the cut. Also with multiple shortlists are Ogilvy Hong Kong (3), Ogilvy Thailand (2) and Dentsu Tokyo (2). TBWA\HAKUHODO Tokyo had a single shortlist.
Art Direction Campaign
Ogilvy Hong Kong, Hong Kong
Brand: KFC Hong Kong
Title(s): “Game of Thrones (HBO)”, “Star Trek Discovery (AMAZON PRIME)”, “Motley Crue The Dirt (NETFLIX)”, “Expedition Volcano (BBC)”
Confections/Snacks
Cheil Worldwide Hong Kong, Hong Kong
Brand: Chupa Chups
Title: Homework
Consumer Campaign
BBDO China, Shanghai
Brand: Snickers
Title(s): “Hunger Signature – Health Insurance Renewal”, “Hunger Signature – Performance Bonus Agreement”
Consumer Campaign
Ogilvy Group Thailand, Bangkok
Brand: LEGO
Title(s): “Dragon”, “Spaceship”, “Empire States”
Direct Marketing – Consumer
Dentsu Inc., Tokyo
Brand: FUKUSHIMA-MINPO
Title: Postable Fukushima Local Paper
Use of Illustration Campaign
Cheil Worldwide Hong Kong, Hong Kong
Brand: Penguin Books
Title(s): “Monkey”, “Gatsby”, “Dracula”, “Alice”
POSTER
Art Direction Campaign
Ogilvy Hong Kong, Hong Kong
Brand: KFC Hong Kong
Title(s): “Game of Thrones (HBO)”, “Star Trek Discovery (AMAZON PRIME)”, “Motley Crue The Dirt (NETFLIX)”, “Expedition Volcano (BBC)”
Art Direction Campaign
TBWA\HAKUHODO, Tokyo
Brand: Japan Para Table Tennis Association
Title(s): “Para Pingpong Table”, “Para Pingpong Table – Koyo Iwabuchi”, “Para Pingpong Table – Yukimi Chada”, “Para Pingpong Table – Katsuyoshi Yagii”
Confections/Snacks
Cheil Worldwide Hong Kong, Hong Kong
Brand: Chupa Chups
Title: Homework
Consumer Campaign
Ogilvy Group Thailand, Bangkok
Brand: LEGO
Title(s): “Dragon”, “Spaceship”, “Empire States”
Use of Illustration Campaign
Cheil Worldwide Hong Kong, Hong Kong
Brand: Penguin Books
Title(s): “Monkey”, “Gatsby”, “Dracula”, “Alice”
Use of Illustration Campaign
Cheil Worldwide Hong Kong, Hong Kong
Brand: Chupa Chups
Title(s): “Homework”, “Music”, “Tidy-up”
Use of Illustration Campaign
Dentsu Inc., Tokyo
Brand: Ofuro – Find The Face Of
Title(s): “‘Ofuro’_1”, “‘Ofuro’_2”, “‘Ofuro’_3”
BILLBOARD
Art Direction Campaign
Ogilvy Hong Kong, Hong Kong
Brand: KFC Hong Kong
Title(s): “Game of Thrones (HBO)”, “Star Trek Discovery (AMAZON PRIME)”, “Motley Crue The Dirt (NETFLIX)”, “Expedition Volcano (BBC)”
VIEW THE POSTER SHORTLIST HERE
2 Comments
Agencies in HK, if can’t use their creativity to solve the current issues in that country, whatever awards they pick up is useless to me. And the world.
More awards for work no client asked for or will pay for because it doesn’t solve any business problem.
Any questions why this industry is dying?