Who killed the Adman? Respected creative director Norman Tan and his daughter Lily go in search of the answer
October 29 2019, 1:29 pm | | 5 Comments
Who Killed The Adman? This is a short film made by prominent creative director Norman Tan and his daughter Lily.
The film is dedicated to the past and present Chinese admen for their passion towards the advertising industry. It features many high profile admen and adwomen who have “survived” the Chinese ad industry.
5 Comments
Survived? In a new world these dinosaurs need to become extinct. Relics of a forgotten era holding on through friendships and connections. They’re the very ones holding the industry back in China.
Too many senior creatives spending way too much time on internal award programmes, and not being client focussed, is what killed the(se) Admen.
Instead of a warm reunion, it comes across as a pity party.
或许（境外的）广告人从未真正属于过这片土地，和西方价值观原创精神等等一样，只是在中国虚假的繁荣下，误以为自己在这里占有了一席之地，当泡沫褪去，本质的对立才凸显，而依附于这些泡沫的你（我）们才发现生存环境的困境……
I have healthy respect for the work of CC Tang….the others, I don’t know what they’ve
really done except the usual stuff made to win an award…and endless self promotion.
The cynicism with which they seem to suggest that advertising was great when they were
around and now sucks is downright depressing. I’m sure they won no fans for this.